ReTargeter. Social Media: 9 Questions To Ask Your Customers When Creating Content. In a recent blog post titled “Social Media and the 3 New Pillars of Marketing?”
I mentioned that content is one of the key pillars that can position your company as a “thought leader” in your market segment and help you provide solutions to your customers problems. So now we need to start looking more closely at what are the important facets of creating, re-purposing, promoting and delivering content online. 10 Steps to Building a Great Brand. Your brand is one of your most valuable assets.
It conveys the highest value you deliver; serves as an emotional shortcut to what your organization stands for; sets you apart from everyone else in your marketplace; and forms the foundation of a smart marketing strategy. How do you build a great brand?