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Wal Mart makes a giant step in to Facebook with 3,500 new pages. Facebook are linking up with another big brand as Wal-Mart make a late but very strategic move into social networking.
Launching today will be 3,500 new Facebook pages linking up to all the stores in the USA and the pages will each feature an app that allows consumers to find better local deals in their area. It will all feed out of one central Facebook page for the brand and users will be able to find their local store and therefore the best deals by simply adding their Zip code. The two companies have clearly been working on this strategy for some time and it could show the future for large retailers around the globe who have multiple stores. As they say themselves.