Facebook. Marketing Tips. 5 Advanced Social Media Marketing Strategies for Small Businesse. Samir Balwani is an emerging technology strategist at Morpheus Media, a firm specializing in Social Marketing, SEM, and SEO.
You can follow him on Twitter @samirbalwani and get his newsletter. Social media marketing and the businesses that utilize it have become more sophisticated. More small businesses are beginning to understand how to best leverage online tools to build a community and recognize that engagement and interaction are the foundations of social marketing, but most don't know what's next.
HOW TO: Use Social Media to Connect with Other Entrepreneurs. This post originally appeared on the American Express OPEN Forum, where Mashable regularly contributes articles about leveraging social media and technology in small business.
Starting a company is often a lonely and nerve wracking process. One day, you’re working at a big company with tens of thousands of people and health benefits, and then the next day it’s just you, maybe a co-founder, and a lack of steady income. Yet you’re really not alone. There are thousands of others making similar journeys around the world, and even more who have not only gone down the entrepreneurial path, but succeeded.