background preloader

Facebook

Facebook Twitter

Facebook Tips. Facebook Ads for Pages Now Include “Become a Fan” Links // RyanS. Facebook Pages are powerful ways to communicate with users, customers and fans… but the power is predicated by the size of its audience (a lesson well demonstrated by Twitter).

Facebook Ads for Pages Now Include “Become a Fan” Links // RyanS

Thus, it’s a natural move for Facebook to make their Facebook Ads more interactive and allow users to become fans from the ad itself. Considering that the most prevalent upsell on Facebook for developers and marketers is to drive traffic to the content you have created (namely pages) – this is a win for: - advertisers, many of which will see conversions rates rise significantly - viewers, who can interact directly from the feed / profile pages - Facebook, who can extract greater value from marketers… and do so in a cleaner user experience For brands and developers looking to grow their Facebook Fan-base, craft a small test.

At the very least it is a valuable experience is understanding Facebook’s ad system and targeting… at best, it’s an effective way to amass a sticky, interested community. Facebook Group vs Facebook Fan Page: What’s Better? 5 Elements of a Successful Facebook Fan Page. Samir Balwani is an emerging technology strategist at Morpheus Media, a firm specializing in Social Marketing, SEM, and SEO.

5 Elements of a Successful Facebook Fan Page

You can follow him on Twitter @leftthebox and get his newsletter. For many companies a Facebook fan page is an integral part of their social media campaign. But, what elements help fan pages build up large followings and what can brands do to emulate the success of others? I've put together a list of specific elements that I believe have helped create fan pages with large, engaged, followings. This post is part of Mashable’s Facebook Week. 1. Building a large following requires a network of other platforms, working in conjunction to drive visitors to your fan page. As you can see, on their PINK landing page they have a link to their Facebook fan page and their MySpace profile. Many companies lack this level of dedication, expecting their consumers on Facebook to find them automatically. When is the last time you went looking for a brand's Facebook fan page?

2. The Facebook Marketing Bible: 24 Ways to Market Your Brand, Comp. Introduction A large and growing portion of some of the most valuable demographics are spending more of their time and attention on Facebook and less on other channels and media.

The Facebook Marketing Bible: 24 Ways to Market Your Brand, Comp

Not only are US college students and teenagers fully engaged in Facebook, but adults, professionals, and people from around the world now constitute a substantial portion of the Facebook userbase as well. However, most marketers lack a comprehensive understanding of the vast array of explicit and implicit marketing channels Facebook offers – most of which are viral. My goal here is to provide an introduction to what’s possible on Facebook to the spectrum of marketers from brand advertisers to volunteer grassroots evangelists. Facebook offers many ways to get the word out and bring the people in. Contents I. 1. II. 11. III. 18. For the aggressive guerilla marketer, Facebook offers a bevy of viral channels to get the word out to your friends and creatively reach your target audience. 1. 2. 3. 4.