E-Commerce Market Research Reports: E-Commerce Industry Analysis. Wishlistr. ChipIn. E-retail spending to increase 62% by 2016. Online shoppers in the United States will spend $327 billion in 2016, up 45% from $226 billion this year and 62% from $202 billion in 2011, according to a projection released today by Forrester Research Inc.
In 2016, e-retail will account for 9% of total retail sales, up from 7% in both 2012 and 2011, according to the report, “U.S. Online Retail Forecast, 2011 to 2016,”by Forrester analyst Sucharita Mulpuru. That represents a compound annual growth rate of 10.1% over the five-year forecast period. Conducting Market Research. You may have a great idea for a product or service, but before you go any further, first make sure there's a market for it.
So you have a great idea for a product--something that's bound to capture the hearts and minds (and wallets) of consumers everywhere. Or perhaps you have stumbled on a service that isn't being offered by anyone else--one that is desperately needed. Importing Data from Excel to SPSS/PASW.