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Finalists announced for 2010 NFC Forum Global Competition • Near. By Sarah Clark • nfcworld.com • Published 24 March 2010, 16:00 • Last updated 24 March 2010, 16:24 The NFC Forum has announced the twenty finalists for its 2010 Global Competition. This year’s entries covered a broad span of consumer and business application areas, says the NFC Forum, and came from Asia, Europe and North America. They included projects in mobile couponing, healthcare, building access and security, retail merchandising, online user authentication, nutrition management, gaming, online banking and support for the disabled.

The competition includes two tracks, one focusing on commercial NFC services and the other focused on research projects. The 10 finalists in the Research Track are: “This year’s NFC Forum Global Competition finalists underscore the remarkable versatility and applicability of the technology,” says Koichi Tagawa, chairman of the NFC Forum. Sign up to get the most important NFC stories of the week delivered to your inbox. Australia’s first NFC trial hailed a success • Near Field Commun. By Sarah Clark • nfcworld.com • Published February 24th, 2009 • Last updated 6 March 2010, 17:10 Telstra, National Australia Bank and Visa say participants in a three month trial in Melbourne have given the thumbs up to the technology and the companies will now continue to work towards a commercial NFC launch.

POSITIVE: 90% of triallists were very or extremely satisfied The results from Australia’s first near field communication payments trial show a strong appetite for the technology amogst consumers and give Telstra, National Australia Bank (NAB) and Visa the impetus to continue to work towards commercialisation of the technology, the companies say. The three month trial, part of the GSM Association’s global Pay-Buy-Mobile initiative, began in August 2008 at Melbourne’s Docklands and was designed as a proof-of-concept trial of the Single Wire Protocol (SWP) approach to NFC. Consumers involved in the trial have provided extremely positive feedback: NFC Forum Global Competition Briefing. Tyfone to launch SideTap MicroSD card for NFC payment. NFC Forum announces Global Competititon finalists.

The NFC Forum, a non-profit association created to advance the use of NFC technology, has selected 20 finalists from 52 entrants in its Global Competition 2009 awards. Entries represented 21 countries and four continents. More than half of the 20 finalists are from two countries, Finland, with seven, and Germany, with four. Developers in a Commercial Track compete for “The Best NFC Service of the Year” while a Research Track recognizes “The Most Innovative NFC Research Project of the Year.” The winner in each track will be awarded U.S. $6,700; second place, U.S. $2,028 and third place, U.S. $1,353. The 10 commercial track finalists are: Collis B. The 10 research finalists are: Commercial entries are evaluated on market viability and how successfully and innovatively they meet the identified need using NFC technology.

Each team of finalists is invited to deliver a presentation and live demonstration in a demo space at the WIMA NFC Developers Summit April 23. Visa Australia ups contactless transaction limit to A$100 (US$87. NFC Forum announces 2009 Global Competition winners. NFC applications involving social networking sites were two of the finishers in the NFC Forum Global Competition for 2009.

The winners were announced at the annual Global NFC Business & Technical Developers Summit at WIMA in Monaco and were selected from 20 finalists culled from 52 entries from 21 countries and four continents. The first-place winner in the Research Track was VTT Technical Research Centre of Finland, for “Hot in the City,” a mobile social media service involving Facebook that uses NFC-enabled mobile phones as a friend connection platform.

The second-place winner in the Commercial Track was Servtag of Germany, for “Friendticker.com,” an NFC-based mobile social ticker that allows users to share their actual locations with friends by touching Friendticker NFC stickers in restaurants and bars. Winners in each track were awarded cash prizes. Nokia and WIMA are Platinum sponsors of the competition. NFC payments tipped to surpass contactless cards in five years - MOBILE WORLD CONGRESS 2010, BARCELONA - For something invisible, sentiment behind Near Field Communication (NFC) was very visible at the Mobile World Congress this year, with everyone from phone manufacturers to software start-ups pushing for the arrival of the mobile wallet.

NFC is a short-range, high-frequency, wireless communications technology that enables the exchange of data between devices over some 10 centimetres (four inches) apart. The technology could enable the growth in the market for contactless credit cards and other forms of identification and transaction. The technology is already in use in two towns in Ireland – Dundalk and Tuam – as well as across 32 Insomnia Cafes around Ireland, not to mention various Londis, Munchies and Eddie Rockets outlets via former Alphyra CEO John Nagle’s firm, Zapa Technology. NFC was in plenty of evidence at the GSM Association’s Mobile World Congress in Barcelona. Everything from proving identity cards to buying coffee utilised NFC. Banks and mobile operators to go head to head for NFC mobile pay.

By Mike Clark • nfcworld.com • Published 14 January 2010, 17:08 • Last updated 14 April 2010, 18:35 Banks and mobile network operators are set to go head to head in a bid to control the market for NFC mobile payments services, according to a new research report published today. “NFC mobile phones will be used to replace everything from credit cards and loyalty cards to bus and train tickets, library cards, door keys and even cash,” says Sarah Clark, editor of NFCW and author of the new report. “What hasn’t yet been decided, however, is who will win the battle to provide consumers with their new hi-tech mobile wallets.” So far, banks and operators have worked together to run field trials of NFC technology but, the report predicts, the emergence of new ways to add near field communication technology to existing mobile phones means they will soon find themselves in competition for control of this important new market.

The strength of the company’s existing presence in its core market.