How to Attract Corporate Sponsors. When Linda Hollander came up with the concept of the Women's Small Business Expo eight years ago, she needed a way to pay for the event.
The expo was not an inexpensive undertaking. She had to rent a ballroom, hire a singer and provide two meals for attendees. And she had to pay for those amenities upfront, before receiving funds from attendees. Hollander decided to seek out corporate sponsors to foot the bill. Custom-content-process.jpg (940×704)
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