Measuring Social Media Activities. Mendeley Throws Open the Doors to Academic Data. Innovations in communications software and websites can be quite exciting.
After the dust dies down, however, it's really not clear how much more information has been made available, how many more people can communicate, how much more thinking has been enabled. London-based Mendeley is offering an open API and making a vast catalog of academic publications searchable, which, well, might make the cut. Mendeley is a popular academic and scientific research cross-platform management tool, usable both on your desktop and online.
Social Media Examiner. Social Media 2010 Industry Report. B2B and Social Media. Tools worth trying.