Richard Branson on Intrapreneurs.
Social. Mobile. China's 5 best new cities for business - The next centers of commerce (1) - FORTUNE. Startup Killer: The Cost of Customer Acquisition. In the many thousands of articles advising entrepreneurs on what they have to focus on to build successful startups, much has been written about three key factors: team, product and market, with particular focus on the importance of product/market fit.
Failure to get product/market fit right is very likely the number 1 cause of startup failure. However in all these articles, I have not seen any discussion about what I believe is the second biggest cause of startup failure: the cost of acquiring customers turns out to be higher than expected, and exceeds the ability to monetize those customers. In case you are not familiar with the importance of Product/Market fit, Marc Andreessen has a great blog post on this topic: The Pmarca Guide to Startups, part 4: The only thing that matters. In this blog, Marc argues that out of the three core elements of a startup, team, product, and market, the only thing that matters is product/market fit. Business Model. Frankfurt Book Fair - Frankfurt Book Fair. How the Web Is Changing Fashion Marketing in 2010. The fashion industry functions much like your least favorite high school clique: A leader boldly undertakes something new, a few imitators cautiously follow suit and the rest then clamber to participate before the trend dies out.
The same pattern has emerged so far this year, as brands sample new digital and mobile technologies to market to and engage with consumers. In particular, brands took to location-based social network Foursquare to build buzz around new product launches, like Jimmy Choo's line of trainers and Oscar de la Renta's limited-edition series of python iPad clutches. In addition to campaigns, fashion brands released a significant amount of behind-the-scenes content on a regular basis, ranging from blurry mobile snapshots of runway models for quick distribution over Facebook and Twitter, to professionally produced short films delivered exclusively on company websites and mobile apps. Marketers Embrace Location-Based Services Brands Become Content Creators Other Trends. 10 Things Employees Want Most. It’s no coincidence that Steven Slater, the now-famous JetBlue employee, has been elevated to the status of a working person's hero.
He did what so many frustrated employees would love to do, if only they had the courage, the beers, and the inflatable slide to help them escape a less-than-pleasant office environment. Anteil der IT-Ausgaben bei 25 Prozent: Outsourcing im Jahr 2020. Online Marketing Is More Than Ads, It's Art. The 7 Habits of Highly Innovative People. 7 Essential CIO Leadership Skills That Get Results CIO. CIO — In the new book The CIO Edge: Seven Leadership Skills You Need to Drive Results, the trio of authors argue that CIOs' leadership and people skills are the biggest determinate of their success—or failure.
The book, written by Graham Waller of Gartner Executive Programs, and Korn/Ferry's George Hallenbeck and Karen Rubenstrunk (formerly with Korn/Ferry's CIO practice), doesn't downplay the fact that CIOs still need to be operationally sound: keeping the proverbial trains running on time while managing to tight budgets. But the most effective CIOs build strong partnerships with their employees, business peers and external partners—a type of "followership," suggest the authors.
"CIOs understand they need to manage IT processes in order to deliver results and to meet key expectations. Identifies the Top 10 Strategic Technologies for 2011. STAMFORD, Conn., October 19, 2010 View All Press Releases Analysts Examine Latest Industry Trends During Gartner Symposium/ITxpo, October 17-21, in Orlando Gartner, Inc. today highlighted the top 10 technologies and trends that will be strategic for most organizations in 2011.
The analysts presented their findings during Gartner Symposium/ITxpo, being held here through October 21. Gartner defines a strategic technology as one with the potential for significant impact on the enterprise in the next three years. Factors that denote significant impact include a high potential for disruption to IT or the business, the need for a major dollar investment, or the risk of being late to adopt. 8 Ways to Foster Innovation in Your Company. Richard Branson: The Importance of Not Being Earnest. The famous British billionaire says having fun should be an essential part of your business.
The four P's -- people, product, price and promotion -- are often cited as the keys to a successful business. Yet this list omits a vital ingredient that has characterized Virgin companies throughout our 40 years: Fun, with a capital F. SAP: BI mit Augmented Reality. How centered leaders achieve extraordinary results - McKinsey Quarterly - Organization - Change Management. For the past six years, we have been on a journey to learn from leaders who are able to find the best in themselves and in turn inspire, engage, and mobilize others, even in the most demanding circumstances.
And the business environment has become more demanding: the global financial crisis and subsequent economic downturn have ratcheted up the pressure on leaders already grappling with a world in transformation. More than half of the CEOs we and our colleagues have spoken with in the past year have said that their organization must fundamentally rethink its business model.
Our work can help. We have conducted interviews with more than 140 leaders; analysis of a wide range of academic research in fields as diverse as organizational development, evolutionary biology, neuroscience, positive psychology, and leadership; workshops with hundreds of clients to test our ideas; and global surveys. Podcast How centered leaders achieve extraordinary results. Five IT Priorities for 2011 - Intelligence. Driving Business Success With Technology Intelligence / Five IT Priorities for 2011 Five IT Priorities for 2011.
5 Predictions for Small Business in 2011. Over the course of 2010, Mashable has offered quite a few small business resources, ranging from tips on social media and marketing to resources for web design and development.
As this year wraps up, we'd like to look back at the technological advancements that small businesses have benefited from and predict how those technologies will affect entrepreneurs in 2011. Here are my five predictions about how small businesses will continue to adapt to changing technologies as we move into the new year. Read on and let us know what you'd add to the list in the comments below. 1. Increased Spending on Websites Small businesses are predicted to increase online marketing spending, with websites taking the front seat, according to a recent survey.
The importance of being easily findable on the Internet has still not been fully recognized by small businesses, but increasingly, smart entrepreneurs are taking notice.