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Collecta , a real-time search engine that launched in June 2009, has quietly shuttered its main product; the team is returning “back into the woodshed,” in the words of CEO Gerry Campbell, to work on new ideas and new directions.

Startup Collecta Shuts Down Its Product, Starts Working on a New One

http://mashable.com/2011/01/19/startup-collecta-shuts-down-search-engine/
With more than 85 million members in more than 200 countries, LinkedIn is a professional social network worth using, understanding and optimizing. http://mashable.com/2010/12/15/optimize-linkedin-profile/

HOW TO: Optimize Your LinkedIn Profile

Top 10 Twitter Trends This Week [CHART]

http://mashable.com/2010/11/13/twitter-top-10-trends/ If you're trying to convince colleagues that Twitter is a fantastic real-time information network with huge personal and business value, save your spiel until after the flames of The Great Jonas/Bieber Wars have subsided.
Twitter has become a great resource for just about anything, including jobs. From industry chats to Twitter accounts dedicated to posting vacancies, there are a ton of resources for landing a gig. We've already chronicled how to get a job through Facebook and YouTube , and now we're taking a look at the job hunting process on Twitter. http://mashable.com/2010/11/27/twitter-job-tips/

6 Ways to Score a Job Through Twitter

http://mashable.com/2010/11/28/viral-music-video-how-to/ They say that Internet killed the video star (or the Limousines did, but still). We would beg to differ.

How To Make Your Music Video Go Viral: 10 Tips From Cee-Lo, OK Go & More

Skype Video Chat Coming to Facebook?

Even before Skype revealed a deep Facebook integration last month, there was speculation that Facebook might add Skype video chat functionality within the social networking site. http://mashable.com/2010/11/28/skype-facebook-video-chat/
Pew Internet has updated its data on how different generations are using the Internet for 2010, and the results clearly show that the older generations are catching up with younger Internet users, even surpassing them in some online activities. The Milliennials - those ages 18 to 33 - are more likely to engage in many online activities than older generations, namely social networking, using online classifieds, instant messaging, playing online games, listening to music, participating in virtual worlds and reading blogs. Users ages 34 to 45, or the Gen X, however, are more likely than Millennials to visit government websites or get their financial information online. Compared to last year's report , most of the activities Pew Internet has covered in its report have increased in popularity in all age groups, especially social networking, which is hardly surprising given Facebook's stellar growth to 500 million users and beyond. http://mashable.com/2010/12/15/generations-internet-infographic/

Everyone Uses E-mail, But Blogging Is On the Decline [STUDY]

4 Social Media Marketing Predictions for 2011

Tim Ferriss is an angel investor (Twitter, StumbleUpon, Evernote, etc.) and author of the #1 New York Times bestsellers The 4-Hour Body and The 4-Hour Workweek . In his spare time, Tim has doctors stab pen-sized needles into his thighs . Ah, social media marketing. http://mashable.com/2010/12/28/social-media-marketing-predictions/
Ben Straley is the Co-Founder and CEO of Meteor Solutions , whose leading technology and services platform increases campaign engagement, reach and revenue through social sharing. As a marketer, you’ve undoubtedly heard about the 1% rule — that just 1% of your brand’s social media followers are responsible for the majority of sharing.

HOW TO: Activate Your Brand's Super Influencers

http://mashable.com/2010/11/12/activate-super-influencers/#

4 Creative Social Marketing Campaigns from Around the World

Social media marketing is a global phenomenon, but we don’t always get to see the innovative work that’s happening abroad. Social media campaigns from around the world will be honored today in San Francisco at the Bees Awards , the first international social media marketing awards program. http://mashable.com/2010/11/09/global-social-media-marketing/
An increasing number of first-time mobile app developers are also first-time developers.

HOW TO: Start Developing for iOS, Android or Windows Phone 7

Andy Rubin, the Google executive who heads up the Android division, has just tweeted an astonishing statistic. According to Rubin, more than 300,000 Android phones are activated every day. That number is around five times greater than the stat spouted by Google CEO Eric Schmidt in February of this year; at that time, Google was claiming around 60,000 devices shipped each day .

Google Exec: More Than 300K Android Phones Activated Daily

Meaghan Edelstein has gained national media attention through her blog, I Kicked Cancer's Ass , which she started to document her battle with end stage cancer.

HOW TO: Use Social Media to Enhance Your Event

Still struggling to explain the utility of Twitter to your family back home?

HOW TO: Explain Twitter to Your Parents

HOW TO: Make a Successful Marketing Video for the Web

In today’s YouTube crazed society, video is more accessible and easier to create than ever. One 30-second video has the potential to create a customer for life, or — conversely — a hater that will plague you with negative comments and bad word-of-mouth. This is why small businesses must learn to properly utilize videos to market their services on the web.