Hashable – Networking With Hashtags. In today’s world of mobility and information sharing, Hashable is a fresh social media start-up opening the door to a new way of managing business relationships.
It’s purpose is to help users track their connections in an easy and effective way. Utilizing relational intelligence, Hashable allows you to build your network and track how you were introduced to those in your network. Often referred to as the Linkedin for the Twitter generation, Hashable provides a new way to connect. What is Hashable Hashable is more than a website with a smart design and an appealing iPhone app (nominated for a 2010 Crunchies Awards). How Hashable Works To use Hashable is as easy as tagging your interaction with people you know or just met. Hashable also recently released a new feature they call “The Inner Circle.” How to Calculate Social Marketing ROI. This is a draft of chapter 10 of Social Marketing to the Business Customer by Paul Gillin and Eric Schwartzman.
This chapter focuses on how to calculate ROI of social media and Internet marketing programs in general. I’m particularly interested in your feedback on this chapter because it presents some new ideas I’ve been playing with about how to calculate the ROI of almost anything. My biggest concern is that these ideas are overly simplistic. They do assume that a company has a rich set of historical data to work with, which is often not the case. Please ignore the typos and grammar flaws that invariably appear at this stage. The Growth of Mobile: Stats and figures that will shock you! Visualize your LinkedIn network. Petitions – Start Free Online Petitions at Change.org. 60 Ways to Increase Your Influence Online. Step Up to Greater Success TODAY! Simply By Just Learning From The Mentors. 10 Creative Uses of the New Facebook Profile [PICS] Paulo Coelho offical Quotes page. Quick Way to Find Interesting & Influential Twitter Users.
One of the tenets of marketing on Twitter is to find and connect with the most influential users in your industry.
There are several sites and directories that claim to offer an easy way to find those users. But, in my experience, none those sites/tools alone is adequate to really find who you should be following. But, if you use a couple of them together, you may have better luck in finding who the real influencers are in your niche/industry. Here’s a quick way to identify Twitter accounts that might be worth following using two tools: WeFollow.com and Klout.com. 1. Begin by typing your industry keyword(s) into the search box on WeFollow.com. For example, if you search for “seo,” WeFollow will show you a list of some excellent Twitter accounts in the SEO industry. 65 Terrific Social Media Infographics. 65 Terrific Social Media Infographics As you know, infographics are visual representations of information, data, or knowledge.
They present complex concepts quickly and clearly, and communicate ideas in an easily understandable fashion. Last year, I assembled a collection of 35 infographics that told the story of social media at that time. That post proved to be so popular that I wanted to update it, including images that are still relevant and adding newer visualizations that illustrate more recent knowledge and insights into the social Web. Since social media marketing is a relatively recent addition to organizations’ integrated marketing communications plans, it’s imperative for marketing professionals to gain as much understanding as possible about how people leverage social media for everyday interaction.
Topsy Social Analytics: Twitter Analytics For The Masses (& Free, Too) There are plenty of social analytics tools, but the most full-featured ones are often too expensive (i.e., geared towards enterprise-level users) and the inexpensive ones usually offer limited functionality.
And then there’s Topsy Social Analytics, which was just launched this morning and immediately becomes one of the best free Twitter analytics tools I’ve seen. Online Advertising Solutions. Hyper-Social Organizations. IronMonk - Social Media Marketing & Optimization Agency, SEO, Web Development, Wordpress and more! Local Search Optimization. Google Adwords Mastery. Area businesses finding friends in social networks. January 31, 2011 Practice proving popular in Central Maine AUGUSTA -- If you're looking for an electrician, you're more likely to hire someone recommended by a friend than by an advertisement. click image to enlarge Eric Reynolds is the Internet Project Manager at Nancy Marshall Communications in Augusta.
It's that kind of personal, word-of-mouth communication local businesses crave. Orb Social Media: Icon Pack. This icon set, perfect for blogs and social-centered sites, has 32 different icons for popular web services such as Digg, StumbleUpon, Facebook, Twitter, and even icons for Apple, Windows, Evernote, and much more.
Each icon is 256x256px and in PNG format, which can be resized down to your needs. Preview Details. My Chapter on Relationships: The R in Social CRM. Michael Wu, Ph.D. is Lithium's Principal Scientist of Analytics, digging into the complex dynamics of social interaction and group behavior in online communities and social networks.
Michael was voted a 2010 Influential Leader by CRM Magazine for his work on predictive social analytics and its application to Social CRM.He's a regular blogger on the Lithosphere's Building Community blog and previously wrote in the Analytic Science blog. You can follow him on Twitter at mich8elwu. In my last post, I wrapped up my initial exploration on the subject of relationships.
I can hardly believe I’ve written 13 articles on this topic, ranging from understanding social relationship on social media to interpersonal relationships on Facebook. Ad-ology Forecast: U.S. Small Business Plans for Online Video, Mobile Marketing Up... WESTERVILLE, Ohio, Jan. 18, 2011 /PRNewswire/ -- Websites and email are still the top ways small businesses market online, but interest in newer tactics - including online video, mobile marketing and group deals - is up sharply for 2011, according to Ad-ology Research.
Ad-ology's 2011 Small Business Marketing Forecast found that 45.5 percent of small businesses say they plan increased resources for online video, up from 28 percent in 2010. More than 36 percent say the same about mobile apps and advertising, up from 21 percent last year. Facebook Drives US Social Network Ad Spending Past $3 Billion in 2011. US marketers will spend $3.08 billion to advertise on social networking sites this year, eMarketer predicts.
Spending will be up 55% over the $1.99 billion advertisers devoted to social networks in 2010 and will rise by a further 27.7% next year to reach nearly $4 billion. Ways-to-make-extra-money-in-2011: Personal Finance News from Yahoo! Finance. Job security might be out, but freelance, contract, and temporary work is in, which makes it easier than ever to moonlight as a graphic designer while you spend your days as a public relations rep. Slimmer staffs mean companies often need the extra help, and new websites offer free tools that match potential employers with workers.
And earning extra money beyond your steady paycheck, if you're lucky enough to have one, can provide a big boost to your financial security. Here are seven ways to make extra money off the new economy in 2011: Launch a Brand When Kimberly Seals-Allers, former senior editor at Essence magazine, was expecting her first child, she discovered that black women face higher risks during childbirth and pregnancy.