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https://cardspring.com/ Create apps such as coupons or loyalty programs that consumers can add to their payment cards. When the card is used at the advertised store, CardSpring executes your app and lets you connect the purchase back to your online promotion.

CardSpring

The year was 2001. Lauterbach was the chief microprocessor architect at Sun Microsystems, and two of his old Sun pals, Eric Schmidt and Wayne Rosing, had just joined Google. One afternoon, Lauterbach and another Sun bigwig, Jim Mitchell, walked to Google’s Palo Alto, California, office to see the server room. Even then, Google used a very different kind of server. According to Lauterbach, dirt-cheap motherboards were slotted into what looked like bread racks. http://www.wired.com/wiredenterprise/2012/01/seamicro-and-google/#more-8404

How Google Spawned The 384-Chip Server | Wired Enterprise | Wired.com

http://www.computerworld.com/s/article/9223780/2012_The_year_storage_becomes_a_celebrity

2012: The year storage becomes a celebrity - Computerworld

Computerworld - While data storage has always been a necessary building block for technology, it's rarely garnered as much attention as it has in the past two years. The reason: Corporate and retail consumers are being forced to store greater amounts of data and they need to make that data more useful -- and accessible. "Storage is going to become something everyone wants to know about," said Steve Wojtowecz, vice president of Storage Software Development at IBM. He pointed to the popularity of digital entertainment -- both music and movies -- the digitizing of human genome information, and growing storage needs in the healthcare industry. All will focus attention on the need for more and faster-performing storage. The question people will find themselves asking, according to Wojtowecz, is: "How can I access all of these things or how can I store more or how can I leverage it to do more?"
http://www.nytimes.com/2011/08/01/technology/data-centers-using-less-power-than-forecast-report-says.html

Data Centers Using Less Power Than Forecast, Report Says - NYTimes.com

The report , by Jonathan G. Koomey, a consulting professor in the civil and environmental engineering department at Stanford University, found that the actual number of computer servers declined significantly compared to 2010 forecasts because of this lowered demand for computing and because of the financial crisis of 2008 and the emergence of technologies like more efficient computer chips and computer server virtualization, which allows fewer servers to run more programs. The slowing of growth in consumption contradicts a 2007 forecast by the Environmental Protection Agency that the explosive expansion of the Internet and the computerization of society would lead to a doubling of power consumed by data centers from 2005 to 2010. In the new study, prepared at the request of The New York Times, Mr. Koomey found that electricity used by data centers worldwide grew significantly, but it was an increase of only about 56 percent from 2005 to 2010.

Charity Engine

http://charityengine.com/news Congratulations to Josh Hudson of Alberta, Canada and also to Matthew Bibby of Victoria, Australia, who have agreed to share the $10,000 prize between them.
Providing our users with fast, innovative products requires significant computing power. Data centers – which are large facilities containing lots of computers – account for most of Google’s energy needs. We take our energy use seriously and, from the very beginning, Google has focused on designing systems that use as little energy as possible. A decade later, we are operating what we believe to be the world's most efficient data centers. How efficient is our infrastructure? Google-designed data centers use about half the energy of a typical data center.

Efficient computing · Google Data Centers

http://www.google.com/corporate/datacenter/efficient-computing/
http://www.datacenterknowledge.com/archives/2011/08/01/report-google-uses-about-900000-servers/ A Google admin works on a server inside a container in one of Google's early data centers. (Source: Google). Have Google watchers been overestimating the number of servers in the company’s data center network? Recent guesstimates have placed Google’s server count at more than 1 million. But new data on Google’s energy use suggests that the company is probably running about 900,000 servers. Google never says how many servers are running in its data centers.

Report: Google Uses About 900,000 Servers - Data Center Knowledge

Google Pours “Incredible” Computing Power into Antibody Drug Discovery With Adimab | Xconomy

Google is the undisputed king of Internet search and advertising, but its second act as a company might be to invent a new computer model for efficiently discovering targeted antibody drugs. “Google is committing incredible resources to it. Incredible resources,” says Tillman Gerngross , the founder and CEO of Lebanon, NH-based Adimab . http://www.xconomy.com/boston/2010/02/03/google-pours-incredible-computing-power-into-antibody-drug-discovery-with-adimab/
http://googleenterprise.blogspot.com/2011/04/new-program-to-harness-googles-massive.html

New program to harness Google’s massive computing power

Today, Google announced Google Exacycle for Visiting Faculty , a new academic grant program that will provide 1 billion hours of computational core capacity to a small group of qualified researchers. These researchers are tackling a variety of problems that require massive amounts of computational power to advance their disciplines. In the future, we think that Google Exacycle could also help companies create new business opportunities in a variety of industries, including human genome sequencing in biotech, Monte Carlo simulations in financial services, and complex rendering and CGI in entertainment, as well as address other challenging issues in energy, agriculture, and manufacturing.
http://highscalability.com/amazon-architecture

High Scalability - High Scalability - Amazon Architecture

This is a wonderfully informative Amazon update based on Joachim Rohde's discovery of an interview with Amazon's CTO. You'll learn about how Amazon organizes their teams around services, the CAP theorem of building scalable systems, how they deploy software, and a lot more. Many new additions from the ACM Queue article have also been included. Amazon grew from a tiny online bookstore to one of the largest stores on earth. They did it while pioneering new and interesting ways to rate, review, and recommend products. Greg Linden shared is version of Amazon's birth pangs in a series of blog articles
In a new research report from Distimo, the app store analytics provider examined two different ways that allow mobile developers to get a bump in both their download numbers and revenue. One way, which is within the developers’ control, is putting the app on sale. Within the first day, iPhone developers see an average increase of 41% in revenue using this method, and see revenue increases of 22% by the sale’s end.

What Happens When Apps Go On Sale?: Revenue Up 22% On iPhone, 29% On Android | TechCrunch

BOINC

Want to help spread the word about BOINC? One way is to talk about it at a meeting of your local computer user's group. A BOINC user describes his experience doing this . 6 Mar 2012 | 22:24:47 UTC · Comment Welcome SAT@home The SAT@home project , from the Institute for Systems Analysis of Russian Academy of Sciences, solves hard and practically important problems (discrete functions inversion problems, discrete optimization, bioinformatics, etc) that can be effectively reduced to the Boolean satisfiability problem. 7 Feb 2012 | 18:40:20 UTC · Comment
By Cory Doctorow at 5:47 pm Tuesday, Apr 3 • 12 Comments • Share On IO9, Ron Miller has published a selection from his collection of photos of 1970s cosplayers, dating from a costuming epoch where nudity was a lot more common than it is today. Among the clothed pictures (not reproduced here) is one shot of Elfquest co-creator Wendy Pini as one of her own elves. One thing I noticed in going through the slides — mostly taken at Worldcon masquerades and a few other cons — is the great sense of whimsy that permeated SF costuming decades ago. This is something that seems to be missing, now that costuming is taken so much more seriously.

Boing Boing

$5K PC Takes On $4.6M Supercomputer

Antwerp (Belgium) - Recent advances in general purpose GPU computing are beginning to shift perceptions in supercomputing applications. Belgian researchers have assembled a relatively simple enthusiast PC with an emphasis on graphics processing capability, which beats a multi-million dollar supercomputer in its target application. The desktop PC, called Fastra, was built with a focus on the development of new computational methods for tomography. Tomography is a technique used in medical scanners to create three-dimensional images of the internal organs of patients, based on a large number of x-ray photos that are acquired over a range of angles. As these 3D images can be quite large, advanced reconstruction techniques can sometimes require weeks of computation time on a regular PC. Which means that supercomputers are usually required to process computer tomography (CT) images.

Public Data Sets on Amazon Web Services (AWS)

Public Data Sets on AWS provides a centralized repository of public data sets that can be seamlessly integrated into AWS cloud-based applications. AWS is hosting the public data sets at no charge for the community, and like all AWS services, users pay only for the compute and storage they use for their own applications. Previously, large data sets such as the mapping of the Human Genome and the US Census data required hours or days to locate, download, customize, and analyze.