Creativity & Collaboration

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Anatomy Of A Cannes Winner: NTT DoCoMo Xylophone | Fast Company

http://www.fastcocreate.com/1679209/cannes-anatomy-of-ntt-docomo-xylophone

It was one of those passed-along web films that cut through the irony and the cats and stopped people in their tracks.

Call it a creative supergroup if you like, but please don’t call it an agency. Separately, and in various combinations, Naoki Ito, Masashi Kawamura, Morihiro Harano, Qanta Shimizu, and Hiroki Nakamura have produced an impressive array of distinctive and critically acclaimed work.

http://www.fastcocreate.com/1679193/japanese-creatives-launch-party

What Happens When Japanese Creatives Form A Supergroup? Party | Fast Company

http://the99percent.com/tips/6998/Use-Weird-Rules-To-Boost-Your-Creativity

Ten years ago, Stanford professor Robert I. Sutton wrote a book on how to manage for maximum creativity called Weird Ideas That Work . After studying some of the most innovative people and companies, Sutton concluded that what is right for routine work is consistently wrong for creative work. The best way to manage for creativity, he discovered, is to simply take every tried-and-true management trope and do the opposite. Armed with this epiphany, he laid out his "Weird Rules of Creativity."

Use "Weird Rules" To Boost Your Creativity :: Tips :: The 99 Percent

http://the99percent.com/tips/6993/Brainstorming-20-Making-Ideas-That-Really-Happen

Brainstorming 2.0: Making Ideas That Really Happen :: Tips :: The 99 Percent

One of the most common questions we hear at 99% is: “How do I get more out of my brainstorming sessions?” While brainstorming sessions have become perhaps the most iconic act of creativity, we still struggle with how to give them real utility. The problem of course is that most brainstorming sessions conclude prematurely. We all love to dream big and come up with “blue sky” ideas.