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Scalable Inman Flash Replacement (sIFR) is an open source JavaScript and Adobe Flash dynamic web fonts implementation, enabling the replacement of text elements on HTML web pages with Flash equivalents. It was initially developed by Mike Davidson and improved by Mark Wubben . It is a scalable variety of HTML text-to-flash replacement pioneered by Shaun Inman . [ edit ] Overview CSS support in web browsers did not, at the time of sIFR's creation, allow webpages to dynamically include web fonts , so there was no guarantee that fonts specified in CSS or HTML would show as intended, as the browsing user may or may not have had the specified font installed in their system. sIFR embeds a font in a Flash element that displays the text, pre-empting the need for a font to have been manually pre-installed on a user's system. A common technique is to use raster graphics to display text in a font that cannot be trusted to be available on most computers.
Scalable Inman Flash Replacement - Wikipedia, the free encyclope
Over the last several months, a small group of web developers and designers have been hard at work perfecting a method to insert rich typography into web pages without sacrificing accessibility, search engine friendliness, or markup semantics. The method, dubbed sIFR (or Scalable Inman Flash Replacement), is the result of many hundreds of hours of designing, scripting, testing, and debugging by Mike Davidson (umm, that’s me) and Mark Wubben . Through this extensive work, we, along with a invaluable stable of beta testers, supporters, and educators like Stephanie Sullivan and Danilo Celic of Community MX , have completely rebuilt a DOM replacement method originally conceived by Shaun Inman into a typography solution for the masses. It is this technology which provides the nice looking custom type headlines you see on sites like this one, Nike, ABCNews, Aston Martin, and others.
Mike Davidson - sIFR
Written by Mark Berghausen, Search Quality Team We occasionally get questions on the Webmaster Help Group about how webmasters should work with Adobe Flash . I thought it would be worthwhile to write a few words about the search considerations designers should think about when building a Flash-heavy site.
Best uses of Flash
Websites you shouldn’t have missed in May 2008
Sr. UI Engineer / Architect for stealth mode startup - Social in SOMA - (San Francisco, CA) - FullTime Big Data + Social + Mobile + UX = Big Opportunity Does the cross-pollination of big data, social, mobile and UX spark your imagination? Good.
by Jonathan Hochman <img src="http://ssl.gstatic.com/images/icons/gplus-16.png" width="16" height="16"> http://www.hochmanconsultants.com/articles/seo-friendly-flash.shtml
How to SEO Flash » by Jonathan Hochman
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