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If anybody needs a feel-good moment in this winter of our discontent, it's Michael Bloomberg. When the embattled New York city mayor gave his State of the City address yesterday he hoped to take the spotlight off the issues that have recently bedeviled both city residents and City Hall: snow removal screw-ups, fraud in the payroll system, withering criticism over a new schools chancellor, and fury over neglect of the boroughs. So, beyond addressing plans to build new infrastructure on the waterfront, reform the pension system, and allow livery cabs to pick up passengers in Queens and Brooklyn, the mayor announced a new program called "Give a Minute" , which is conceived as a sort of 311 for new ideas.
Social media has had a profound effect on the way social good organizations approach global problems. From the Red Cross, which used text messages to raise $5 million in relief funds for Haiti, to organizations like micro-lender Kiva, which wouldn’t even exist without the concept of social networking, altruistic organizations and individuals are finding new ways to embrace social media.
Shane Snow is a technology journalist in New York City.
Fundraising is a key component for most social good campaigns and projects.
Frank Barry , professional services manager at Blackbaud and blogger at NetWits ThinkTank , helps non-profits use the Internet for digital communication, social media, and fundraising so they can focus on making an impact and achieving their missions.