Need a Job? Want More Work? Get a Blog – Now. Seth Godin wrote a blog post this week about the fact that people hiring for jobs should realize that past performance is the best predictor of future performance and not be swayed by the way a person dresses or how they can spin a tale. As a psychologist, I know this to be the ultimate truth as much as sometimes, wish it were not, “If only she’d…. show up for work…not drink so much… get along with the team … complete what she starts….she’d be great”. How does this relate to getting a job? A lot. The most important thing in getting hired for a job or obtaining new work, is what have you actually done and how you did it. Now, we can tell people what we’ve done. According to Seth, people who want to hire a person to get a job done, should look at the person’s ability to get work done in the past.
If you are serious about standing out from the crowd, a blog is essential. Your blog can be more important and more inclusive than a resume. Connect: Authored by: Judi Knight See complete profile. Lessons From a Year of Personal Branding Blog Posts. I’d like to share some of the lessons I’ve learned from a year of posting on Dan’s Personal Branding blog. A little over a year ago, on August 5, 2009, I posted my first post, the 11 Biggest Mistakes Made by First-Time Authors. My goal in sharing the following is to encourage you to post more frequently on your blog and to look beyond your own blog and consider posting as a guest on other blogs in your field.
What I’ve learned (or, re-learned) Deadlines and writing rituals. The biggest lesson I learned was to create a ritual based on weekend writing to meet a fixed weekly deadline. Takeaway #1: Create a writing ritual based on an inflexible weekly deadline. Create drafts before publishing. Takeaway #2: Never post the day you write. Write from a series point of view. Takeaway #3: Look for topics you can approach as a series of blog posts. Back-up your blog posts as you create them. Takeaway #4: Create your own blog archives and back-up your own archives. Everything the experts say is true. 10 Ways To Put Your Website Content In Front Of More People and Drive More Traffic. Which is more important, driving traffic to your website or encouraging as many people as possible to see your content? Believe it or not, they are not one and the same. Too often, we as website owners live and die by web analytics applications. We fret about bounce rates, unique visitors and dwell time. However, when we focus so heavily on the performance of our website, we miss a fundamental point: we should aim to expose users to our content, not our website.
The website is a tool to showcase our content, but it is not the only tool that does this. Organizations with truly successful websites understand this principle. In each case, the content matters, not the website. Twitter is probably the best example of all. The majority of users do not read tweets via the Twitter website. The lesson here is obvious: as website owners, we need a broader Web strategy to release our content from the shackles of our websites. 1. eBay recognized that it needed a desktop application. 2. 3. 4. 5. 6. Jeffbullas. What if you could shortcut the time it takes to be known as a thought leader or an expert or get elected to a position of authority and power or chosen for that important job that you want so desperately.
Just imagine when you wrote a book that it immediately sold in the thousands and maybe even appeared on the New York Times Best Seller list. Social media is sometimes viewed as just another way of communicating… and yes it is… but it is so much more than that if start to scratch its surface and dive in and start to leverage its power to spread your content globally and amplify the results. It can be used as a tool to promote your company and personal brand that can fast track results that can be astounding and the 10 people mentioned in this article I am sure would testify to that.
There was a comment left on a post the other day and it was both expected and surprising. In fact my blog and my social media channels provide me with my own multimedia printing press and marketing platform. 1. Jeffbullas's Blog -