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Share Ideas that matter. 5 reasons you should NOT measure Facebook fans. Coca-Cola has nearly 24 million fans on Facebook.

5 reasons you should NOT measure Facebook fans

That’s 600,000 more than Justin Bieber, and 7 million fewer than Michael Jackson. Want to compare other celebrities on Facebook? AllFacebook has released a page that does just that: What does that tell you about these brands and artists? Nothing. FacebookTools. Google Analytics for Facebook Fan Pages. We launched our Facebook fan page earlier this month and as with all Facebook pages only Facebook Insights program is available to page administrators.

Google Analytics for Facebook Fan Pages

Facebook Insights shows demographic details and interactions on your pages BUT limited to show information of fans only. It is far less sophisticated and comprehensive when compared to the free Google Analytics. One of the limitations of Facebook Fan pages is that you can only run limited Javascript on it and Google Analytics needs Javascript code included to correctly track visitors. We have successfully managed to get ALL functions of Google Analytics working on our Facebook fan page (including visitor statistics, traffic sources, visitor country, keyword searches with all other powerful reporting & maps overlays etc).

How to setup Google Analytics on your Facebook fan pages. Social CRM.