Analytics & Monitering
A screenshot of the TwitterPoster visual application. ( Image by mil8 ) Are your online efforts getting traction? Start your metrics engines!
If you use Google Analytics, you've undoubtedly seen a report like this: The problem is, there's no breakdown of "social media" in this view of traffic sources, and with the dramatic rise of social media marketing, marketers need an easy way to segment and "see" this traffic separately from the rest of their referrers.
Cosmonaut Memorial (Photo credit: bigglesmith)