The Proprietary Web. I'm seeing a trend develop toward an Internet that is proprietary, differentiated and splintered.
Quite the opposite of the homogeneous platform we were hoping it would become. The differentiation itself takes several forms. For example, one is device-oriented, dependent on proprietary operating systems and applications, while another has to do with divergent social networks. Allow me to cite four subject-matter experts who testify to the reality of this phenomenon: Josh Bernoff. Giz Explains: Why HTML5 Isn't Going to Save the Internet - HTML5. The Future of Web Content – HTML5, Flash & Mobile Apps. Editor’s note: This is a guest post written by Jeremy Allaire, founder and CEO of Brightcove.
Prior to Brightcove, Jeremy founded Allaire Corporation which was subsequently acquired by Macromedia due to the success of their web development tool ColdFusion. At Macromedia, Jeremy helped create the Macromedia MX (Flash) platform.