socialmedia
< web2.0
< muraldafacul
< Web2.0
< More 1
< delicious
< darwinribeiro
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Se vamos falar sobre redes sociais, é melhor ir direto ao que interessa, o relacionamento.
KnowEm currently accepts all payments through the industry recognized e-commerce leader PayPal.
This website is a proof of concept that a better Social Media can exist ; a social media based on interests and "personal relevancy" instead of popularity.
As I’ve mentioned before, measuring the ROI of social media on a campaign level is pretty tricky and as Sandrine pointed out a couple of weeks ago, companies may need to take a long term view in order to fully reap the benefits of social media . However, in theory, working out the ROI of a social media programme is easy (assuming you’re measuring it over a long enough time period), as Olivier Blanchard shows us in this presentation : Of course, there’s a lot more more to it in practice (even without resorting to econometrics , which is of course why our consultancy services may come in handy):
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Presentation at the WAA meeting regarding metrics for Socialcast, a new communication model, with some comments about Web 2.0 adoption in Brazil
Na média da população, índice alcança 45%, percentual que sobe para 49% entre homens, segundo pesquisa do Ibope Mídia. As mídias sociais fazem parte da rotina de 72% dos jovens com idade entre 18 e 24 anos da cidade de São Paulo.
The Smarter Cities series is supported by IBM.
Every time I visit a company, we bring data we’ve collected about the social behaviors of their customers, structured according to the Social Technographics Ladder we introduced last year, a technique we rang the changes on in chapter 3 of Groundswell .
Is Web 2.0, despite all the hype, really just a crock? It’s a question that, ironically, is the subject of heated debate at the moment. The irony is that Web 2.0 is a lucrative “sweet spot” in an otherwise traumatized global economy and battered business environment.
Altimeter's most recent report titled "The Rise of Digital Influence" revolves around the theory and practice of "digital influence". A trend that will not die despite the industry's counter movement against platforms such as Klout and the scores of imitators which have subsequently followed. (Full disclosure, I was interviewed in depth for the report).
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