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Quand les marques font jouer leurs consommateurs sur iPhone - Jo
© Journal du Net / Rudy Salin Afin de créer une interaction récurrente avec leurs consommateurs au-delà de la publicité, certaines marques n'hésitent plus à développer des jeux pour le téléphone d'Apple. Certains peuvent même rapporter de l'argent.Every few years, we get the push to go vote. As campaigns have focused away from older generations and onto younger ones, Foursquare now joins the fray with an “I Voted” badge. Check in at your local polling place with the #ivoted hashtag and you’ll get one for yourself.
“I Voted”: A truly important Foursquare badge, for Election Day