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Make your content as compelling and valuable as possible by following these ten simple steps when writing a new blog post or article. These tips will help to both increase the time visitors spend on your website, improve engagement and search engine ranking . Break up Paragraphs Most people on the web don’t read, they skim for a couple seconds. If they don’t see something that interests or resonates with them, they probably won’t stick around.
Are you looking to use social media to promote your blog? Sharing your blog posts on social media platforms like Twitter, Facebook, Google+ and even Tumblr can help your content gain significant exposure . But each social media platform is distinct with different benefits and abilities . You need a simple process to tailor your social sharing to generate as much engagement as you can on each of these platforms. Here’s a process you can use to ensure your posts get maximum mileage.
It’s well-known that blogging can be a great marketing tool for your business, and regularly writing about your area of expertise or interest seems like a straightforward task. But sometimes keeping your blog updated can seem more like a chore and this is usually down to one of three reasons: lack of time, lack of ideas, or lack of motivation. Lack of time You may aim to post a certain number of articles per week, or per month, but sometimes life gets in the way.
Like a lot of people I started blogging because I had read about the marketing benefits it could give my business, and like a lot of people I had little clue about where to start or how to be successful. So I jumped straight in and just started writing. Inevitably I made mistakes along the way, mostly due to lack of planning. Here are three lessons I’ve learned about the importance of planning your blog. 1. Have posts in reserve