Seo. Fan-page. Overview: Key News Audiences Now Blend Online and Traditional So. Audience Segments in a Changing News Environment Overview For more than a decade, the audiences for most traditional news sources have steadily declined, as the number of people getting news online has surged. However, today it is not a choice between traditional sources and the internet for the core elements of today’s news audiences. A sizable minority of Americans find themselves at the intersection of these two long-standing trends in news consumption. Like web-oriented news consumers, Integrators are affluent and highly educated. Integrators also are heavier consumers of national news – especially news about politics and Washington – and are avid sports news consumers. The 2008 biennial news consumption survey by the Pew Research Center for the People & the Press was conducted by telephone – including both landline phones and cell phones – from April 30 to June 1 among 3,612 adults nationwide.
Net-Newsers are the youngest of the news user segments (median age: 35). By the Numbers: How I built a Web 2.0, Because of Truemors, I’ve learned a lot about launching a company in these “Web 2.0” times. Here’s quick overview “by the numbers.” 0. I wrote 0 business plans for it. The plan is simple: Get a site launched in a few months, see if people like it, and sell ads and sponsorships (or not). 0.
I recently saw a presentation called Meet Henry and loved it, so I asked its creators, Ethos3 Communications, to help me create a presentation based on these experiences. As part of the growing world of Truemors, there are two Truemors add-ons to announce: Trickler is a standalone application that provides a ticker-tape interface to Truemors. Here’s the bottom line: Whether Truemors succeeds or not, I learned a helluva lot.
For not a whole lot of money and time you can get something out there and see if it works. I end with a truism (as opposed to truemor): There’s only one way to find out if your idea will succeed, and that’s to try it, so go for it. PS: We’d love to have a few more “truemorists.”
Newspapers in Crisis: Migrating Online with Video - ReelSEO. "Online is the new reality" for newspapers, says Carol Krol , Senior Analyst for the research agency eMarketer. ReelSEO's Grant Crowell interviews Carol on her featured report, Newspapers in Crisis: Migrating Online . Carol shares on how newspaper publishers need to do a better job of promoting and monetizing their online video content, especially for the social media space. The following are some Q&A clips from our featured interview: Grant: How does eMarketer come up with the report findings and estimates? Carol: We're a research company in a way, but we don't do primary research. You could say eMarketer is the "reality check.
" Plus, we're also doing our own research and interviews on the main companies in the newspaper industry. What are some of the challenges for newspapers to make the migration from print to online? You say in your report that new business models beyond advertising may be required for newspaper companies. Newspapers are now doing lots more video content. Viral Marketing Campaign Checklist. Once you’ve decided you’d like to create a viral marketing campaign, its easy to become too focused on the details, and miss the forest for the trees, but a good campaign is the integration of a lot of parts. Here’s a quick checklist to make sure you haven’t missed anything. Goals Have you defined your campaign’s goals? Do you know what you’re trying to do (in an actionable and quantifiable way) and have you identified the metrics you will use to identify success? Keep in mind that certain, identifiable and targetable types of users tend to be more prolific in spreading content, be sure to target these people.
Vector Research Have you identified the demographic you’d like your campaign to “go viral” in and have you researched them to know what types of content they share and where they share it from? Uniqueness & Novelty Is your campaign truly new? Utility Is your campaign useful, or will it improve user’s lives? Optimization Have you made sure that your content is easy to share? Social Design Best Practices - OpenSocial - Google Code. Naked Conversations 2.0: How Google is disrupting the social med.