RAPPORT_SBM_2011-2012_UK. Corporate Responsibility - About IHG - Approach - CR approach. CR approach Key CR achievements in 2013 Key CR targets 2013-2017 Reduce carbon footprint per occupied room by 12% across our entire estate Reduce water use per occupied room in water-stressed areas by 12% Provide skills and improved employability to 20,000 people via the IHG Academy Contribute a total of $10m to communities through monetary donations and in-kind support, including funds deployed through the IHG Shelter in a Storm Programme Track and report supply chain diversity Integrate CR criteria into the selection and evaluation process for all preferred suppliers.
Key CR objectives 2014 In September 2013 we launched a set of external targets. Corporate responsibility (CR) is a key part of our responsible business practices. We believe that incorporating societal and environmental factors in our business strategy and operations will play a vital role in the long-term viability of our business and the travel and tourism sector. The Story Behind IHG's Footprint Our approach Innovation. Roundtable on Shared Value. Executives from 10 major corporations gathered in New York City to discuss the innovative ways that they are putting societal issues at the core of their companies’ strategy and operations. Roundtable participants. (Photos by Joe Vericker, Photobureau Inc.) Watch the Shared Value Roundtable video. A growing number of multinational corporations—including Unilever, Intel, and Wal-Mart Stores—are embracing a new way of doing business, one that puts societal issues at the core of the company’s strategy and operations.
This approach differs from traditional “corporate social responsibility,” which is often built around compliance with environmental and social regulations, improving the corporation’s reputation, and unfocused charitable giving to a variety of causes frequently unrelated to the business. The new approach to doing business, dubbed “creating shared value” by FSG co-founders Mark Kramer and Michael Porter, extends well beyond those practices. John Kania, managing director, FSG.
Creating Shared Value at Nestlé. Blueprint%20for%20change%20-%20US.