enterprise 2.0
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Intranets must help people do what they have already decided to do Gerry McGovern helps organisations design value-driven intranets. That is, making corporate intranets create satisfaction and added value for employees, companies and their clients rather than pain and frustration. I’ve picked a few of his views on wise intranet design and management shared in a talk he gave in Oslo recently.
Intranets should be task oriented | Leadership Development
Determining the ROI of Enterprise 2.0 | ZDNet
Despite recent statistics showing that Enterprise 2.0 tools have spread to about a third of businesses globally, there remain ongoing questions being asked in the enterprise software community about the real returns that they provide to businesses that deploy them. Many IT solutions create value only after traveling through an indirect chain of cause and effect. Certainly blogs, wikis, and social networks are popular on public networks, but does that translate to meaningful bottom line value to organizations? In other words, is Enterprise 2.0 truly strategic in the unique way that information technology can so often be? This is a key question since actual penetration of these tools is almost certainly lower than the one third figure I mention above. Most organizations today, even the ones where the applications are available to employees currently, are not yet exhorting workers to adopt these tools en masse despite a suite of compelling arguments and a growing set of case studies.
Internet Evolution interviewed TransUnion CTO John Parkinson about the ROI of Social Networking . It is relatively early in their use of Socialtext, but they are already achieving significant success. Here is the sidebar article, quoted in full: Can’t put an ROI on social networking? TransUnion CTO John Parkinson has his: an estimated $2.5 million in savings in less than five months while spending about $50,000 on a social networking platform. The savings comes from buying less stuff.
ROI of Social Networking for TransUnion | Enterprise Social Software Blog | Socialtext
Rise of the networked enterprise: Web 2.0 finds its payday - McKinsey Quarterly - Organization - Strategic Organization
Every new technology has its skeptics. In the 1980s, many observers doubted that the broad use of information technologies such as enterprise resource planning (ERP) to remake processes would pay off in productivity improvements—indeed, the economist Robert Solow famously remarked, “You can see the computer age everywhere but in the productivity statistics.” 1 Today, that sentiment has gravitated to Web 2.0 technologies. Management is trying to understand if they are a passing fad or an enduring trend that will underwrite a new era of better corporate performance. New McKinsey research shows that a payday could be arriving faster than expected. A new class of company is emerging—one that uses collaborative Web 2.0 technologies intensively to connect the internal efforts of employees and to extend the organization’s reach to customers, partners, and suppliers.
The rising popularity of user-driven online services, including MySpace, Wikipedia, and YouTube, has drawn attention to a group of technological developments known as Web 2.0. These technologies, which rely on user collaboration, include Web services, peer-to-peer networking, blogs, podcasts, and online social networks. Respondents to a recent McKinsey survey show widespread but careful interest in this trend. 1 Expressing satisfaction with their Internet investments so far, they say that Web 2.0 technologies are strategic and that they plan to increase these investments. But companies aren’t necessarily relying on the best-known Web 2.0 trends, such as blogs; instead, they place the greatest importance on technologies that enable automation and networking. During an online discussion convened to dig more deeply into these results, it became clear that companies using Web 2.0 technologies have developed a new way of bringing technology into businesses.
How businesses are using Web 2.0: A McKinsey Global Survey - McKinsey Quarterly - Marketing - Digital Marketing
Creating and nurturing a community is not something at which traditional stakeholders in software projects are often skilled. I’ve been having some very interesting conversations lately about Enterprise 2.0 failures with ZDNet colleague Michael Krigsman . He is doing research for his work on project failures in this area and is trying to understand the reasons why some Enterprise 2.0 initiatives don’t succeed. In preparing for our talk together, I ended up doing quite a bit of my own research and the results, at least for me, surfaced some fascinating stories and insights that are worth examining examining here in detail. It’s a classic adage that we usually learn more from our failures than from our successes. Success itself has a palliative effect that makes one less introspective and over-confident of one’s methods.
14 Reasons Why Enterprise 2.0 Projects Fail | Enterprise Web 2.0 | ZDNet.com