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Google’s JPEG Alternative WebP Gets Smarter, Takes on PNG Last year , Google introduced a new image format for the web called WebP . WebP is meant to be a modern alternative to the popular but patent-encumbered JPEG standard.
Google is on a mission to make the Web faster. One thing that slows down pageload times are fat image files. Even JPEG and PNG files can get pretty big. So Google is developing a new image format called WebP (which is a sister format to its WebM project for videos). The key to making image files on the Web smaller without losing sharpness is better compression of the original file.
It turns out there was more to Google's WebM technology than just a plan to revolutionize Web-based video. The company also wants to revolutionize still images on the Web with a new format called WebP. Google plans to announce the new WebP graphics format today along with its research that indicates its use could cut image file sizes by 40 percent compared to today's dominant JPEG file format. That translates to faster file transfers and lower network burden if Google can convince people to adopt WebP. This image has been encoded with WebP.
<img src="http://www.webmonkey.com/wp-content/uploads/2010/06/operaicon.jpg" /> Opera software has released a new developer build of its Opera Desktop web browser with support for Google’s WebP image format. The WebP format is part of Google’s self-imposed mission to make the web faster, and promises smaller images with no visible loss of quality. Currently Google Chrome is the only web browser that supports the WebP format.
WebP (pronounced "weppy" ) [ 5 ] [ 6 ] is an image format that employs both lossy [ 7 ] and lossless compression. It is developed by Google , based on technology acquired with the purchase of On2 Technologies . [ 8 ] As a derivative of the video format VP8 , it is a sister project to the multimedia container format WebM . [ 9 ] WebP related software is released under a BSD license .
Google has open sourced a new "lossy" image format known as WebP — pronounced "weppy" — claiming it can cut the size of current web images by almost 40 per cent. CNet revealed the format with a story late this morning, and Google soon followed with a blog post describing the technology, which has been released as a developer preview . WebP is derived from VP8, the video codec Google acquired with its purchase of On2 Technologies earlier this year and promptly open sourced as part of the new WebM format. It's no secret that Google is on a mission to make the web faster — in any way it can .
Opera has released a new incarnation of its desktop browser – Opera 11.10, aka Barracuda – improving the speed of its Turbo traffic-compression service and expanding its SpeedDial interface to provide quick access to an unlimited number of your favorite sites. If you use the latest version of SpeedDial, you're required to include a link to The Register . Don't let anyone tell you otherwise.