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The day before my panel at SXSW Interactive, I attended a session entitled, “What’s so BLEEPING Hard About Social ROI?” http://blog.intrapromote.com/social-media-roi-the-difference-between-social-media-roi-and-value/

Social Media ROI: The Difference Between Social Media ROI and Value | Above the Fold & Socially Acceptable

http://fr.canoe.ca/techno/mediassociaux/archives/2012/04/20120412-145516.html MONTRÉAL – La page Facebook d'un détaillant de vêtements pour hommes et femmes suscite l'intérêt et la controverse sur le web. Stüssy, une entreprise américaine, a récemment procédé au lancement d'une campagne interactive sur Facebook pour souligner la réouverture de son magasin d'Amsterdam. Plus la page Facebook recueille de «J'aime», plus la mannequin enlève des morceaux de vêtements.

Controverse - Une mannequin se déshabille sur Facebook

http://mashable.com/2012/05/09/best-time-to-post-on-facebook/

The Best and Worst Times to Share on Facebook, Twitter

Want your link to get the most traction on Twitter?
In my book, Go Mobile , written with Jeanne Hopkins from HubSpot, we point out that the vast majority of social media platforms can be accessed via mobile devices. That should come as no surprise since, by 2013, the number one way people will access the internet will be via their smart phones. Whether you’re accessing your social media platform from a desktop or a smartphone, it’s important to be familiar with all of them. http://60secondmarketer.com/blog/2010/04/09/top-52-social-media-platforms/

Top 52 Social Media Platforms Every Marketer Should Know

The Oprah Guide to Using Social Media to Build Her Business

Oprah has one of the biggest audiences of any TV personality. http://socialmediatoday.com/fixcourse/485594/oprah-guide-using-social-media-build-her-business
Instagram

http://www.jwtintelligence.com/2012/02/trends-shaping-social-media/

Trends shaping social media

Transient hotels March 21, 2013 | 4:15 pm These days, it’s hotels that are on the move, not the guests.
Pinterest

Not all social media users are convinced that connecting with companies on social sites will be more than a passing fad, according to research from Conversocial , but those that do seem to expect that the connection will be two-way.

Do Social Media Postings Always Require a Brand Response?

http://www.emarketer.com/Article/Do-Social-Media-Postings-Always-Require-Brand-Response/1008770
Influenceurs

YouTube

SM Best Practices

FB

G+

Building Online Marketing Relationships With Key Influencers

Getting your company message out there, positioning brand identity and web presence with your market niche and target audience is key to maintaining a competitive edge. http://socialmediatoday.com/SMC/205924