The role of visual thinking and communication in change management. The connected company. Many thanks to Thomas Vander Wal for the many conversations that inspired this post.
The average life expectancy of a human being in the 21st century is about 67 years. Do you know what the average life expectancy for a company is? Surprisingly short, it turns out. Communication World Bulletin: January 2005 Issue: What 25,000 Employees Globally Say about Communication Effectiveness. In addition, the study determined the top five factors that influence employees’ perceptions.
The factors that emerged as the most significant for respondents are 1) Supervisory effectiveness 2) Basic tools 3) Market understanding 4) Business understanding 5) The deal. The results of the study reflect that market understanding and business understanding were weighted very highly by employees as critical factors in driving their overall perceptions of effectiveness. Employees are saying that they value information on the competition, how the company is performing in the marketplace, trends influencing the business, and deeper understanding about the organization’s operations.