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You pick the categories, we deliver the content. The best content from around the web, on topics you care about and need to be an expert in. The game used to be relatively simple. Build a website. Convince and Convert Blog: Social Media Strategy and Social Media Consulting. The 6 Lifelong Laws of Content Marketing for Agencies. Why Social Recommendation Services Need to Get Even More Personal. Yen Lee is the founder and president of Uptake, a social travel company that pairs personalized recommendations from friends with an extensive, searchable catalog of expert and consumer travel insights.
Yelp, TripAdvisor and Amazon user reviews aren't enough anymore. Crowd insights are no longer meaningful to the individual simply because they're "user generated. "