Geolocation API
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Privacy a major obstacle for location-based marketing Many marketers find location-based services exciting because of the possibilities for local and loyalty-based initiatives, and the tech media lighted on check-in apps as a shiny new game. But the average consumer still has not found a real reason to check in—especially not one that overcomes their concerns about mobile privacy and security .
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BBC News - Location-based mobile app takes a fresh approach
Mapping, Geolocation and the Future of Scalable Disaster Response
On Jan. 12, 2010 an earthquake of catastrophic proportions struck Haiti's capital, Port-au-Prince. Among the buildings that were leveled was a school.
gowala geolocation
Study of locationa aware Apps
Which Service Will Get You on Your Customers' Map?
I don't know how high school dances work these days, but it used to be that the boys slouched against one wall of the gymnasium and the girls huddled around at the other end.The odds are pretty good that if you’re a big consumer of mobile apps, the private information on your phone has been collected and sent somewhere without your knowledge. That’s the finding of the App Genome Project mammoth study by Lookout , a mobile security company that has scrutinized more than 300,000 apps on both the iPhone and Android mobile phone platforms. San Francisco-based Lookout provides security such as anti-malware for mobile phones.
Your mobile app is spying on you | VentureBeat
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Geolocation Based Social Media for Brands
But, beyond the adoption by the early social media technographic segments – brands and their agencies have yet to develop meaningful campaigns, yet alone platforms which full advantage of this technology or create deeper, more meaningful engagements. This document is intended to evaluate this enabling technology and it’s possibilities with the realities of delivering on business objectives More...
The Top 10 Buzziest Blogs in Geolocation This Week
You probably hear about Foursquare all the time, we certainly write about it a lot here on ReadWriteWeb, but did you know that there are many other things going on in the world of location and mapping? It's a red-hot sector, producing innovative new technologies and use-cases every day. Where can you learn about all this geo-creativity? Here at ReadWriteWeb, we've come up with a system for efficiently discovering a large number of the top blogs on any subject - and we track the top stories in Geolocation closely. We've decided to open up a little bit of our research and share with you our list of the Top Blogs in Geolocation This Week . Read on to find out which top 10 blogs are writing the hottest stuff now and see all 300 of the blogs we're tracking.I want an app that automatically sends me a link to the Wikipedia entry for any historic building I travel nearby. I want to leave a note for my wife on a map, so she'll get a text message when she bikes past the neighborhood where we first met. I want to see all the places I've gone in my home town and get restaurant recommendations from areas I haven't visited in a long time.
Geoloqi Aims to Unlock the Magic of Mobile Location
As Facebook enters into the location market with Facebook Places , the world’s largest social network will help to make the edgy concept of checkins and location-sharing a mainstream practice. Facebook is just one company attempting to add location for context; there are countless others going above and beyond checkins to push the space forward. There’s also a noticeable uptick in consumer interest around applications and services that feature location for sharing or utility. The geolocation space is the one to watch right now — celebrities are flocking to Foursquare , location is finding a unique purpose in many mobile apps, background location is becoming a commonplace feature on smartphones, geofencing is evolving in purpose and function, and location-based social networks are proving to be the perfect platforms for cause marketing.
5 Important New Trends in Location
What Your Digital Photos Reveal About You
Illustration by Stuart Bradford The moment is special: Your kid just learned how to ride a bike without training wheels. So you fire up your iPhone's camera, snap a photograph, upload the image to TwitPic , and share the evidence of your child's triumph via Twitter. When you post the picture, a subset of the 75 million Twitter users will know the exact location of you and your child.Many big name social networking geolocation apps such as Foursquare, Gowalla, Loopt, Whrrl and the new Facebook Places feature have been scrutinized due to privacy concerns and all the fuss has been justified. When broadcasting location via an application there will always be a high demand for privacy. A free app called face2face has a goal to keep its users location a big secret. When face2face tells a friend your location it only tells them that you're in the area.
Making Geolocation Privacy a Priority With the Social Networking App face2face | Social Media
Banks Using Social Media Sites For Mining Personal Information
Banks and other financial organizations are collecting and archiving information such as status updates that users post on social media sites like Facebook and Twitter, according to a recent ABC News article . The ABC article maintains that due to the wealth of user data available on social media sites like Facebook and Twitter, banks can now have a very detailed and elaborate view on the personal lives of its clients. Personal finance expert Erica Sandberg thinks that anyone can get information about her financial conditions from Facebook or LinkedIn and can then use this information to may even deny credit to her.Booyah’s InCrowd, famously announced by founder Keith Lee at the Facebook Places launch event earlier this month, just hit the App store. InCrowd is the first of the inevitably many apps that will be built off the Facebook Places API and the only location-based app that has exclusive access to Facebook search. Touted as part game and part social utility, InCrowd is unique in the LBS space as it goes beyond collecting check-ins and allows users to experience a virtual world corresponding the real world visited in Places.