How Facebook Connect Freaks Me Out. More and more sites I run into these days are offering a way for me to log-in using Facebook. That’s cool, if it means I don’t have to fill out yet another registration form. But the permission pages that come up sometimes are so scary that I decline the offer. This happened again with me today when I went to Groupon. The Facebook sign-in icon was there, so I tried it. This is what came up, in response: You know, all I wanted to do was easily sign-in to Groupon and buy a Kiva card as part of a special charitable offer that’s going on. Access my basic information: Includes name, profile picture, gender, networks, user ID, list of friends, and any other information I’ve shared with everyone.
Some of this makes sense. Of course, I’m pretty sure this is just asking for permission to pull stuff that’s already public on Facebook to begin with. Send me email: Groupon may email me directly Can’t complain here — simple and clear. WTF! Again, I think this is a good intention disclosure. WTF again. Facebook Open Graph: What it Means for Privacy.
At Facebook's F8 Developer Conference today, the company fleshed out its plans to become the social center of the web. With the new Open Graph API and protocol and the ability to integrate websites and web apps within your existing social network, the platform will become more robust than ever before. The potential for this new technology is great — which is why partners like Yelp, Pandora and Microsoft have already jumped on board. But what does all of this interconnected data mean for user privacy? Privacy has always been a bit of a thorny issue for Facebook and its users. In November of 2007, Facebook's Beacon advertising experiment resulted in a class-action lawsuit, and Facebook's big privacy overhaul in December provoked immediate criticism.
Now that sites and apps can better integrate directly with Facebook in more than just a tangential way, the potential for privacy issues grows substantially. What Is Changing? Facebook is also getting rid of its Facebook Connect branding. How to Add Email Lists in Facebook for Page Promotion | The Customer Collective. If your business is using Facebook as a part of its inbound marketing strategy, then it is likely that a goal of your marketing team is to expand your reach by attracting more people to like your Facebook page. For a long time marketers have faced a challenge in inviting new users through Facebook. While they have been encouraging people to visit their Facebook Fan Pages, it hasn't been easy to do the reverse--get email addresses into Facebook and send invitations through Facebook's messaging system.
This process has now changed. This week, Facebook has enabled business page administrators to import email addresses into Facebook to invite people to like their page. Step 1: Go to your Facebook Business Page and click "Edit Page" Step 2: Click on "Marketing" and then select "Tell your Fans. " Step 3: Upload your email list and invite fans. Have you used this feature to tell more people about your Facebook page? Connect: Authored by: Mike Volpe See complete profile. Social Media Marketing Blogs & Strategy. Despite High Interest in Social Media Marketing, Widespread Inertia Persists. NEW YORK--(BUSINESS WIRE)--Social media marketing is growing among small businesses (SBs) in the U.S., but true breakout growth in this category is being challenged by SB owner inertia. “The greatest declines were in print, broadcast and outdoor media advertising; conversely, online media experienced an incline.”
According to a new report by AMI-Partners, “2010 U.S. Small Business Marketing Activity and Spending Study: Where and How U.S. Small Businesses are Spending Marketing Dollars,” marketing program decisions are largely driven by business decision makers, such as owners, who are responsible for managing many other aspects of their business. This limits the amount of time they can devote to exploring and engaging social media. Consequently, a majority of U.S. SB marketing activities are likely to be on an automatic renewal cycle, benefiting traditional vehicles such as printed telephone directories.
The minimal cost of social media marketing has emboldened some U.S. About the Study.