Couponing
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Lancé en test au mois d’avril 2011 et sensé concurrencé les Groupon et LivingSocial (Amazon) de ce monde, Facebook Deals vient de s’arrêter. Le premier réseau social au monde ne s’est pas étalé sur les détails de cet arrêt brutal mais il s’avère que les premières expériences dans 8 grandes villes américaines n’ont pas été très concluantes. Il faut dire que le marché des regroupements d’achat sur internet est particulièrement concurrentiel.
Facebook Deals s’arrête
NewsMakers - RetailMeNot.com coupon site is acquired
WhaleShark Media Inc. has acquired leading online coupon site RetailMeNot.com, it was announced yesterday. Terms were not disclosed.
Coupons
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18 sept 2010 Auteur: Jean-Yves FORT · Thème: Publicité
Carrefour fait du e-couponing géolocalisé avec Orange | Publicité
While we don't have access to the internal financial documents of companies in the local/group coupon-buying space — one of the hottest verticals to emerge in 2010 — we can tell by looking at site traffic that Groupon exponentially outstrips its nearest competitors, LivingSocial and BuyWithMe.
By Traffic, Groupon Is Ten Times Bigger Than Its Nearest Competitor
LivingSocial Lands $175 Million Investment From Amazon
LivingSocial just closed a massive round of financing totaling $183 million.
Amidst the whirlwind of acquisition rumors , Groupon decided to stir the pot some more by announcing the next (possibly the most important yet) step in its long-term strategy: Groupon Stores.
Groupon Shares Its Expansion Plan: Groupon Stores and the Deal Feed
Google has reportedly offered to buy Groupon for $6 billion, and Groupon's board is meeting today to accept discuss the offer. So it seems like a done deal. And that's great for Groupon.
Okay, Google, Here's How To Avoid Destroying Groupon
On Google Decision Day, Groupon Buys Ludic Labs
Groupon’s board is reportedly meeting today via conference call to talk about whether or not to accept Google’s $6 billion bid for the company, but in the meantime Groupon has made an acquisition of its own. It has picked up local marketing services firm Ludic Labs . Ludic’s projects include Offer Foundry, a self-service advertising platform for local businesses that lets them offer various types of deals, coupons and lead-gen offers, as well as Diddit, an online community that connects members around various goals.Why Google Buying Groupon Is a Bad Idea
So the latest rumor is that tomorrow Google will buy Groupon for $5 billion . You’re not alone if you think that’s crazy. Here’s why: » $5 billion is an absurd valuation for a company that is in a business with virtually no barriers to entry and is younger than my toddler. » That’s more than what they paid for YouTube (NSDQ: GOOG) which had a heck of a lot more traffic when it was acquired than Groupon has now. » It’s a huge chunk of the cash that Google has on hand.