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Kellogg’s Rice Krispies' new promotion campaign depicts the relationship between a young girl and her mother. Entitled ‘Days Out’, the heart-warming ad, created by Leo Burnett, shows the girl tirelessly wrapping up gifts for her mother. When the mother sees one is a box of Rice Krispies with a free voucher to Legoland, the girl breaks into laughter, and they share a beautiful moment together. The South African song was composed by Mcasso’s MD Mike Connaris and recorded at both Angel Studios and Mcasso’s Studios in Carnaby Street.