personal branding

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eMarketer estimates nearly 28 million US Internet users write a blog in 2009, and those bloggers run the gamut from hobbyists and part-timers to self-employed and corporate bloggers. According to a Technorati survey of bloggers worldwide, most are men, ages 18 to 44, affluent and well-educated. About one-quarter work for a traditional media outlet in addition to blogging, and most still don’t make any money from their self-publishing activities. http://www.emarketer.com/Article/Bloggers-Personal-Brand-Building/1007366

Bloggers and (Personal) Brand-Building

http://blogs.hbr.org/baldoni/2009/11/what_oprah_can_teach_you_about.html by John Baldoni | 9:37 AM November 25, 2009 All leaders have a brand.

Oprah Winfrey and Your Leadership Brand - John Baldoni - Harvard

Dossier : E-réputation

(c) www.darksidevoices.com Dossier spécial e-réputation sur Marketing-Professionnel.fr ! Lire la version 2012 de Veille et e-réputation La e-réputation en un coup d’œil http://www.marketing-professionnel.fr/outil-marketing/e-reputation-marques-entreprise-methodes-outils-management-veille.html
http://adscriptum.blogspot.com/2008/09/personal-branding-how-to-brand-you.html

How to brand you

Personal Branding: How to Brand You? Vous aurez noté que certains de mes billets ont parfois un titre anglais. C'est le cas pour celui-ci, car contrairement aux apparences, il est difficile à traduire. Moins dans les mots que dans les faits.