Tips

TwitterFacebook
Get flash to fully experience Pearltrees

Press Releases and SEO

How much do you know about press releases ? Here’s a little history lesson for you: back in the day, press releases were sent to journalists who would (hopefully!) read them and then decide whether or not to tell the rest of the world. But today – thanks to the internet – reporters are no longer the gatekeepers. Instead, you can distribute a press release through an online newswire service and it can be re-posted on various news websites. And anyone – whether it’s a partner, competitor or customer – can find and read your great news from different online sources. http://blog.verticalresponse.com/verticalresponse_blog/2011/08/6-ways-to-help-your-press-releases-get-found.html
If you want more people to visit your website, you need to know how to make your website search engine friendly, and then submit your URL to all the major search engines. This site is devoted to teaching you how to do it yourself, cheaply, effectively, and with a minimum of hassle. SelfPromotion.com has been providing the basic facts about website promotion for over a decade. Here you will find all the information you need, plus some nifty automatic submission tools that will help you get the job done quickly , efficiently , and most of all, properly ! If you invest a little time into reading and using this resource, you'll not only do a much better job of promoting your site, but save yourself a lot of time and effort in the process -- not to mention, you'll avoid the costly traps that most newbie webmasters fall into. 99% of Webmasters don't need costly website optimization and submission services. http://selfpromotion.com/index.t

DIY Web Site Design and Promotion

21 Twitter Tips from Fast Company

Number 1. Special Offers We live in a society that is as distracted as it is informed. People are making decisions on what to read, view, purchase, visit, and sample based on the information that filters through their attention dashboards. http://www.fastcompany.com/node/1625255/
In Go Mobile , the book I’ve written with Jeanne Hopkins from HubSpot, we review a list of the 14 most powerful words in marketing so that readers can use them in their mobile marketing campaigns. This post gives you a sneak peak at the list that’s included in the book. Enjoy. Have you ever bought a product that you didn’t really need? You know the kind — they’re often found in the aisle displays at Lowe’s, WalMart or Barnes & Noble. You grab it off the shelf, pay for it, then get home and say, “Why did I just buy something I didn’t really need?” http://60secondmarketer.com/blog/2010/08/11/the-14-most-powerful-and-effective-words-in-marketing/

Powerful Marketing Words

How to Train Yourself to be More Successful

Natashia Jefferies Leadership tycoon Warren Bennis once said, “We seem to collect information because we have the ability to do so, but we are so busy collecting it that we haven’t devised a means of using it. The true measure of any society is not what it knows but what it does with what it knows.” There is a wealth of information at our disposal today on the latest discoveries in brain science. While we enjoy reading about these findings and expanding our intellect, how many of us actually apply these concepts? http://www.openforum.com/articles/the-power-of-the-mind-how-to-train-yourself-to-be-more-successful

How to Use Facebook EDGERANK

Facebook can be a great place to market your small business; many of you have set up fan pages and are actively building a Facebook audience. One thing you may not realize, though, is that not all of the messages you share on Facebook are being seen by your fans. In fact, many of the posts you share on your Facebook page will only be seen by a handful of people, regardless of how many fans you have. If you want to know why this is and what you can do to optimize your posts for maximum reach, you’ve come to the right place. http://blog.verticalresponse.com/verticalresponse_blog/2011/07/rise-to-the-top-with-facebook-edgerank.html?sisearchengine=73&siproduct=stumbleupon%2Dblog%2Dedgerank&clearppc=1
http://www.dreamgrow.com/15-must-know-facts-on-how-people-view-websites/ Do you know what is the first thing that your eye is drawn to on a website? And in what pattern do people scan your website? There have been many eyetracking tests on this subject and I’ll give you 15 most useful facts you should know. The picture below shows 3 different websites and where people look on them. Red indicates the area, where people looked the most, yellow areas got a bit less eye-action, blue areas got the least views and the gray areas, well, people didn’t focus on them at all. As you can see, the more people scroll down, the more they lose focus and start mainly scanning your website.

How the Eye Sees a Web Page