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Unilever partners with Asos. The campaign, called The Temptation 100, ties together shopping and ice-cream, and represents a guide to the season’s most desirable fashion items and accessories. The campaign, planned by Mindshare, centres on a game featuring 100 items that have been selected by Asos's magazine fashion team. Participants will have 60 seconds to work with a virtual (elegantly dressed) thief, who will help them "dash and grab" as many items as they can from a revolving gallery and place them in box. The selection becomes their prize entry in the daily draw. A winner is selected at the end of each day. The game can be accessed on the Asos site in an area created by Iris. Asos.com will attempt to drive traffic through to the site via promotion across a number of marketing channels throughout July. Unilever launched Magnum Temptation in 2009. 'Unlock Temptation' with ASOS & Magnum (BitchBuzz Style)

"Are you ready to unlock temptation? " bursts a gritty voice, sounding suspiciously like a male version of a Venus Razor advert, before diving into CCTV style clips of a cop-chase. Ah, micro-sites, the forefront of advertising. Then, to help out with any gender confusion, a female spy pops into view in a full-length spy dress with a headpiece from a call centre on. Despite my initial cynicism (and a bit of a fib, secretly wanting to be the spy in the cool dress), ASOS and Magnum have just launched a fabulous competition which comes in the shape of a rather nice little flash site and - very importantly for eager fashionistas - you can enter daily.

As you may have gathered, you are invited to play Miss Spy, guiding an eager-looking chap around a the site's rather swish mansion to steal ten items of ASOS goodies within ten seconds. After this hi-speed - and strangely addictive - shopping extravaganza, enter your details and hope you win. Asos: net gain. In eight years the online retailer Asos has transformed itself from a gimmicky site reproducing outfits worn by celebrities, into a credible fashion brand that is defying the credit crisis.

BY Charlie Porter | 15 November 2008 Traditionally, high-street shops are busiest from late-night shopping on Thursday until close of play on Saturday evening. At asos.com, the online-only fashion retailer that is confounding all industry expectations and changing the way the nation shops, the biggest days for sales are Monday and Tuesday. Peak hours are during lunchtime, and between 9pm and midnight. Weekends are relatively quiet. By Thursday, they know if they have met that week's targets.

Asos is a retail success story made even more extraordinary by the current economic climate and the faltering sales of its more established rivals - French Connection, for instance, posted losses of £3.5 million over the six-month period to August, while Marks & Spencer's like-for-like sales are down 5.3 per cent. Asos.com ouvre son premier site français. Asos speaks French Publiée Le Jeudi 14 Octobre 2010 à 13:28 La nouvelle est officielle depuis cet été mais la date d'ouverture du site vient seulement d'être divulguée : la version française du site asos.com sera lancée le 18 octobre 2010.

Collection Automne-Hiver 2010/2011 Asos. Asos Photos de Asos Tous les articles people Kelly Osbourne NewsAsos Tous les articles Une bonne nouvelle pour les shoppeuses invétérées. Tirant sa force de son large choix de pièces et de griffes pointues et à ses prix abordables, Asos a su s'imposer en quelques années comme un site référent dans le prêt-à-porter sur le Net. Le site s'est dernièrement forgé une crédibilité mode l'arrivée avec Olivia Palermo comme nouvelle égérie. À voir aussi Recommandé par sur le même sujet commentez ! Please enable JavaScript to view the <a href=" Dernieres news Plus de news : Tendance mode Célébrités dans l'actu Kelly Osbourne.

A vos souris ! Asos sort en France - Effets de mode - Blog LeMonde.fr. Le site marchand N°1 en Angleterre ASOS annonce le lancement de son site français. Fondé en 2000, ASOS est le plus grand site marchand indépendant de mode et beauté offrant plus de 37 000 produits de marque de vêtements pour femmes et hommes (+ chaussures et accessoires). Tendances de cet hiver : on y trouve notamment un blouson aviateur, imitation peau retournée à 74,64 € (voir ci-dessus), des chaussettes montantes à 4,98 €, la jupe longueur bizarre à 74,52 € et en chaussures, la paire de bottes- sabots à 119,42 €. A ajouter à sa "shopping list" le baume pour les lèvres Carmex 3,11 €. Cette entrée a été publiée dans Actualité.

Vous pouvez la mettre en favoris avec ce permalien. Asos bucks trend with 101% sales rise - Times Online. How ASOS used Facebook to drive denim sales - Marketing Case Studies. Background: As one of the fastest growing online fashion retailers in the world, a key traffic driver to ASOS is its Facebook page. The brand wanted to use the social networking site to drive incremental sales and build awareness around the launches of new clothing ranges. Syzygy was tasked with building on its existing 140,000 fan base, with the ultimate long-term goal of overtaking Topshop. Challenge: Promote new upcoming fashions and ranges, increase ASOS’s number of Facebook fans and drive sales and awareness. Insight: We had to tread carefully. Solution: The ‘Find the Face of ASOS Denim’ campaign invited Facebook fans to send in their photos (or their friend’s) and vote for the new model (and face) of ASOS Denim.

Results: A 2.6% increase in ASOS Denim sales and a significant increase in the number of weekly new fan sign-ups during the 2-week campaign period (beating Topshop’s weekly growth). We believe 12ahead can put you and your business 12 months ahead of the competition. Unilever partners with Asos. 'Unlock Temptation' with ASOS & Magnum (BitchBuzz Style) Nick Robertson - Directeur Général d'Asos.com. Nature Factory pour Diesel Denim - Concept Store - Wepulse. Une ramification intense pour végétation industrielle. Interconnexions et enchevêtrements dantesques de canalisations. Une organisation dense, symbolisant des arbres courant les murs, où la jungle, composée de conduits plastiques, est oppressante. Une allégorie à une nature abandonnée, partie à l'assaut du dernier temple denim? Un réseau savamment orchestré pour une Nature Factory designée par Makoto Tanijir, Suppose Design Office. L'espace Diesel tokyoïte oscille entre galerie d'art et concept store pour des collections exclusives, en vente à NewYork et Tokyo.

Un installation temporaire jusqu'au 31 janvier 2010. Crédits photos et copyrights © 2009 Makoto Tanijir pour Suppose Design Office.