5 Ways Businesses Are Using Facebook Timelines. Are you wondering how businesses are creatively using Facebook’s Timeline features? Business timelines are blooming all over Facebook. You may have read our recent post about all of the changes. Take a look at these examples of how businesses are creatively using Timeline. #1: Adding Interesting Milestones Interesting Milestones may work better if your company has some history. Coca-Cola, founded in 1886, has the benefit of a long and interesting history, so they can show their products from 1916 and how they have since evolved.
But you still may be able to get creative with product releases and things that you have accomplished. Founded in 1886, Coca-Cola encourages people to review their Timeline for brand evolution information. The New York Times, founded in 1851, gives you a walkthrough history with their Milestone posts. Interesting older articles give you a real sense of history. Be sure to spread out the posting of your Milestones as those posts will go out to all of your fans. 5 Ways to Enhance Your Facebook Timeline Page With Images.
Are you wondering how to visually enhance your Timeline Facebook page? This article provides five actionable tips you can employ now. The Visual Opportunity When Facebook moved the navigation into the left column and added the Photostrip, I wrote how you could optimize your Facebook page for visual branding. And when Timeline was rolled out for personal profiles, I also wrote how you can customize your cover photo and profile picture. With each new overhaul of Facebook pages, there have been increased opportunities for brands to use imagery to better promote their offerings and create visual interest, and Timeline for pages is no different. Establishing a consistent look and feel across pages and personal profiles, Timeline for pages provides significantly more opportunities to create a visually compelling page, starting with the masthead.
Timeline page masthead: The cover photo, profile picture and custom tab images. Cover photoProfile pictureCustom tab imagesHighlighting postsMilestones. Post Milestones to Your Nonprofit’s Facebook Page. On March 30 the new Facebook Timeline design will roll out to all Facebook Pages and one new function is the ability to post Milestones to your Timeline. I’ll be giving a comprehensive click-by-click tour of the new Facebook Timeline design and tool set in my upcoming webinars on Facebook and Facebook Apps for nonprofits, but a how-to get started with Facebook Milestones is posted below: 1) Select “Milestone” from your Posting Module.
Simple enough. Click “Milestone” in your Posting Module. This first Milestone is what is known as your “Founding” Milestone. It is meant to tell the story of the founding of your organization. It’s worth noting that once you post your Founding Milestone, the “Joined Facebook” link in your Timeline will change to “Founded” on the right side of your page: 2. Select the month, day, and year of your organization’s founding. 3. Next, select the location of your nonprofit’s founding. 4. After you “Save” your Founding Milestone, review it the Timeline. 5. How to Take Advantage of The Latest Facebook Updates. Facebook is changing and evolving all the time. Outdated features are being removed and new and more exciting features are added regularly. These updates are added to make Facebook better and more convenient for its users.
If you want to succeed with using Facebook, you need to evolve along with it and learn how to manage it better. If you can use it better you will be able to take advantage of these changes and promote yourself better with it. Three of the most important Facebook changes and how to make the most of them have been listed below. Update 1. Subscriptions Before, the only way users could get the latest updates from you or your company was through your Facebook page.
People actually like subscribing to public updates because a profile has a face and a personality, which is different from a page which sounds too official and salesy. So How do you use your Profile Effectively? 1. Promote your profile and encourage people to subscribe to your updates. 2. Update 2. Update 3. Facebook Timeline For Fan Pages: 21 Key Points For Marketers. If you have not yet converted your Facebook fan page over to the new Timeline design, your page will automatically convert on March 30th, 2012 which is coming up fast. This post covers the majority of basic settings and features you need to know. Even if you’ve upgraded, you’ll find some tips here! First, review this marked up screenshot for a tour of most of the features — click the image to view full size (you may need to click again on the image on the next page): Facebook Timeline for Pages - Guide (click to see full size) Cover image replaces default landing tab One of the biggest feature changes that many businesses are upset about is the removal of a default landing tab.
The good news is you can still have custom tabs, plus the like-gating element still functions. With the new Timeline design, you’ll notice the generously large cover image at the top of your page. 21 Key Points To Know About Timeline for Pages 1. 2. Your page will automatically convert on March 30. 3. 4. 5. 6. 7. 8.