A Marketer's Guide to Pinterest. 30 awesome ways sports teams are taking advantage of Pinterest « Sports Geek. You’ve seen how sports are using Facebook. You follow your favourite teams on Twitter and see how they keep fans updated. Now, let’s focus on Pinterest. We’ve already looked at Pinterest in the Best of Digital Sports Weekly (#BODSW), and Sean’s discussed it on ABC Grandstand, describing it as, “the Jeremy Lin of Social Media”.
You can even follow me on Pinterest, as well as Sean and the Sports Geek-managed, “Sports on Pinterest” page, detailing and repining content from teams as it becomes available. Pinterest is, simply, a digital pinboard that is used for social photo sharing. Pinterest as a platform for merchandise With the idea of Pinterest being centred around images that are eye catching for other users, using the space to promote team merchandise is an effective way to implement the platform as part of an overall digital sports strategy. Seattle unveils their 2012-13 Uniforms on Pinterest We jump into a huge one here the NFL’s Seattle Seahawks. Rip City’s shrine to Brandon Roy. 26 Tips for Using Pinterest for Business. Are you wondering how your business could use Pinterest? To say there’s been a lot of buzz about Pinterest in recent months would be putting it mildly!
Pinterest’s ease of use for visually bookmarking, organizing and sharing things you love has made it a hit among individuals and businesses alike. What follows are 26 tips, an A-Z guide for creating a business presence on Pinterest. #1: Add a Pinterest “Follow” and/or “Pin It” Button One important way to let your clients and prospects know about your presence on Pinterest is to add a Pinterest button. Pinterest has several choices available on their goodies page. Find the one that works for you. Follow buttons are a great way to let users know you’re on Pinterest. . #2: Brands and Pinterest While Pinterest hasn’t yet created a distinction between a personal profile and brand page (like Facebook), early adopting brands are making good use of their Pinterest presences and the pins and boards they’re sharing. #3: Crowdsource #4: Do Follow Links.
Newly Redesigned Pinterest Profile Pages go Live. Pinterest has rolled out its first significant makeover since gaining popular attention in a move that sees it streamline the look of profile pages on the service. The redesign had been anticipated for some time, with a number of media outlets including CNN speculating over possible changes — and the site has now rolled a more streamlined look.
Elements previously position on the side of the page have been moved to the top to give photos and content greater prominence. With Facebook continuing its rollout of Timeline and Twitter having revamped its service — albeit to mixed reviews — Pinterest is doing its own rearranging to help users connect with each other and content more freely. Indeed, the new layout bears more than just a passing resemblance to Facebook’s new profile pages, as you can see from a screenshot of The Next Web’s Pinterest page.
The changes come right after Pinterest hit a notable milestone indicating that it is becoming more mainstream, despite being invite-only. Pinsanity: How Sports Teams Are Winning on Pinterest. Quickly shooting up the social media pyramid, image sharing network Pinterest has gained a reputation for largely being a repository for photos of wedding dresses and floral arrangements, due to its huge female user base. But a budding trend shows that sports teams are hopping aboard the Pinterest bandwagon. Mashable spoke with marketing and engagement managers who say the network offers new ways to connect with and reward fans and provide different social opportunities.
And they insist that Pinterest is not just a flash in the sports marketing pan. "With all the indicators in terms of buzz, I have a hard time believing it won't establish itself as a major player," says Peter Stringer, the Boston Celtics' director of interactive media. Like most teams, the Celtics are very new to Pinterest, joining just in the past few weeks. "We're looking at it as if it's predominantly for women, but we're not treating it as if it's only for women.
" Expect Pinterest's influence to continue growing.