crisis management - CM
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The Crisis Response team is no longer actively maintaining this page so some information may be out of date, or no longer available. On April 20, 2010, an explosion occurred on the semi-submersible offshore drilling rig Deepwater Horizon in the Gulf of Mexico, killing 11 rig workers and injuring 17 others. On April 24, it was found that the wellhead was damaged and was leaking oil into the Gulf. This significant spill poses a serious threat to wildlife, affecting as many as 400 species along the coastal areas of Louisiana, Mississippi, Alabama, and Florida.
Crisis Response - Gulf of Mexico Oil Spill
For new ad campaign, BP looks outside Madison Avenue – CNN Political Ticker - CNN.com Blogs
In a new TV spot, BP CEO Tony Hayward says, 'to those affected and your families, I'm deeply sorry. . . . we all feel the impact.' Washington (CNN) – Energy giant BP has hired a Washington-based, bipartisan political consulting firm to produce its new aggressive national advertising push, including a national TV spot released Thursday, CNN has learned. Sources familiar with the arrangement say that Purple Strategies, headed up by veteran political consultants Steve McMahon, a Democrat, and Alex Castellanos, a Republican, produced new advertisements now running on both television and in newspapers. The sources say that BP hired Purple Strategies to produce what will likely be a series of advertisements as part of BP's attempt to rehabilitate its battered image.
