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Do You Really Need a Brand for Your Small E-commerce Business. If you operate a Small E-commerce Business, you may think that branding is not for you but the big names and brick-and-mortar stores, small e-commerce stores just need to get on and do the job.

Do You Really Need a Brand for Your Small E-commerce Business

The truth is, in spite of the size of business, branding is crucial, no matter if you sell handcrafted jewelry, phone cases or pet toys online. Let’s put it this way, if you care about the reputation and long-term prosperity (who doesn’t), I might then get your attention here. What Others Say About You Reputation is almost synonymous of branding. More accurately, branding is about the impression you make, it is “what people say about you when you are not in the room”, according to Jeff Bezos, CEO of Amazon.

Of course, you can leave a positive impression in the mind of your target customers even without working on anything related to branding. Stand Out From the Crowded Branding also plays an important role in the shopping experience. How to maximize the reaches with the right blog topics. SEO Service Providers in Toronto iMedia Designs. Implement Magento for Having a Successful E-commerce Business. Selecting the most suitable e-commerce platform for creating, managing and maintaining for your online store is a vital thing, as it can be the responsible factor for your business success or failure.

Implement Magento for Having a Successful E-commerce Business

Magento- Most Powerful Ecommerce Platform Magento is the platform which is developed by those who understand that what you need in an e-commerce application. Magento lets you build the outstanding stores with the advanced features which always rank high on the search engines if it is designed in right way. It does most of the work for receiving the customer orders and processing them, so you can focus on the marketing and selling.

In this way Magento focuses on providing you the Best Ecommerce Solution. What Makes the Magento- the Best E-commerce Platform? Versatile Content Management: An instinctive, visual based page editor allows the shop owners to build and customize their offerings on the fly. Mobile Friendly: Powerful and Spacious: It’s easy to build a blog, but hard to build the successful blog with the significant traffic.

For most of the businesses, generating the leads is the ultimate benefit of creating and maintaining the social media presence. There are many factors to consider while selecting the topic that will produce the desirable profits or also allow you to build a large and dedicated audience for your blog. Here are some of the tactics to increase the reach with the right blog topic: Target Your Content to an Audience Likely to Share: What is E-commerce Micro Conversion? – iMediadesign – Medium. As an e-commerce business owner, you need to focus on the big picture such as revenue, traffic, growth strategy and such.

What is E-commerce Micro Conversion? – iMediadesign – Medium

But overlooking the “small things” can have a huge negative impact on your big vision. We call the “small things” micro-conversion. They are critical parts of your pre-macro converting process. Some Important App Store Optimization Tips in Mobile Marketing. App Store Optimization, or ASO, is a way of ensuring your app meets app store ranking criteria and rises to the top of search result page.

Some Important App Store Optimization Tips in Mobile Marketing

It also improves an app’s overall and category ranking by boosting app download and conversion rates. Due to this similarity with the search engine optimization (SEO), Mobile App Store Development is also referred as APP store SEO, App search optimization, or Mobile App SEO. To help you boost your app marketing strategy (along with your app store ranking!)

5 Design Tips for E-commerce Website to Wow Your Customer by charlieperez. E-commerce is a very competitive field because your competitor is no more than a click away.

If the customer doesn’t like your site, he simply looks for another E-commerce website to buy the products from. It is an online retail that encompasses the global market. In order for a business succeed online; it must have the several components that can incorporate business practice along with the today’s digital technology. If you want to gain more customers and attract attention, you want to make sure that your website is easy to use and as the customer-friendly as possible. It does not matter if your product prices are low or you have the best products in the market because if your customer get confused in navigating your website, reaching the preset target will likely be difficult.

Why does the site need an ssl certification 76473274. Why does the site need an SSL certification? – iMedia Designs – Medium. Security should always be a high concern for your website, but do you need an SSL certificate?

Why does the site need an SSL certification? – iMedia Designs – Medium

A secure Sockets layer (SSL) is the process of protecting the data which travels around the internet, so prevent hackers and bots from accessing sensitive information online. Private information like credit card details goes through the different servers and this is where the proper network security and encryption is needed to prevent the hackers from intercepting data. The rule of thumb is that you are responsible for protecting your business and client’s private and sensitive information like financial records, password log-ins, identify numbers, credit card details. How SSL work: Web Development Services in Toronto. How to Analysis The Quality Backlinks.

Backlinks have been a matter of discussion among both the newbie and the pro bloggers and internet marketers, as they are having a prominent influence on the Search Engine Optimization and ranking of your blog or website, which helps you to increase the pace of your online marketing or blogging career.

How to Analysis The Quality Backlinks

In a simple manner, backlinks are any kinds of hyperlinks that lead you to your blog/website. It is important to understand your link profile, as this will give a clear idea of whether or not you're on the right track. Analyze the Quality of Website There are many websites out there, so no matter in what niche you are, you can find the website that you are willing to link to you. Hence why, you can be picky and only choose the ones that are good and will have positive impact on your SEO. What is a website prototype? A website prototype shows how a website will look like in forms of a mock-up or demo.

What is a website prototype?

In most situations, it refers to a clickable and interactive one that allows users to interact with functionalities and navigate from page to page. There are numerous specialist prototyping softwares and apps available on the market that are specifically designed to make prototyping easy. Reasons To Start An eCommerce Business.

How to Integrate Social Media into Website Design - Toronto SEO Service. Web Design Toronto Experts. How to create highly shareable ecommerce content 76053282. Top 4 Ecommerce Trends You Should Look Out For. How to Create Highly Shareable E-Commerce Content – iMediadesign – Medium. Even though it is your products that mainly deliver the value you offer, they play a relatively minor role in e-commerce content marketing.

How to Create Highly Shareable E-Commerce Content – iMediadesign – Medium

Your audience decides how it wants to perceive your content and what it wants to be presented about. This is the heart of any e-commerce content marketing strategy. Therefore, you should create content that your audience would want to read and share. Shareable content not only helps spread your brand name around and increase brand awareness, but also assist your website search rankings as it attracts off-site links. So, without further ado, let’s take a look at some techniques and tricks about how to create content that encourages shares and links. 1.

There are many ways to “steal” the ideas/topics, scroll through your major competitors’ Twitter pages, for instance, and note down the tweets that garnered the most tweets and comments. Next, steal that idea, rewrite it with your own perspective and make it more detailed, valuable, and actionable. 2. 3. How to measure ecommerce customer engagement. What is Bounce Rate? While it is hard to say what a good bounce rate is, it is one of the most important KPI that every e-commerce website should keep a close track. Visitors “bounce” when they land on your website and leave immediately without clicking through to visit other pages. For every 100 visitors, the amount of the bounce is the bounce rate. The possible causes of high bounce rate: There are many reasons why your visitors bounce off your site. They landed on your website accidentally thus left immediately.The navigation is too complicated to understandThey didn’t see relevant content they were looking forBad website designThe website took forever to loadThey didn’t find the call to actionThe content including text, images, videos and pop-ups looks intrusiveThe website is not responsive–looks bad on smaller devices Why does bounce rate matter?

How to Measure The Effectiveness of eCommerce Landing Pages? - Toronto SEO Service. Effects of Social Media for Enhancement of Website Promotion. Why SEO is Important to Run Business Online? Website Design Toronto — 5 Easy Steps to Perform a Website Audit. How to Conduct a Local SEO Competitive Analysis? Local SEO provides small business the opportunities to compete against big names with a relatively smaller budget. But just because you can trump the corporations doesn't mean that your organic rankings can always surpass other local competitors. Therefore you should keep an eye on the SEO performance of your competitors.

Take the time to do local SEO competitive analysis, not only to see what works for them and what doesn't, but seek for opportunities to target less competitive keywords. In this article, let's walk through the key steps of performing a local SEO competitive analysis. Significance of Disavow Tool in Post Penguin 4.0 Era - Toronto SEO Service. Onpage optimization vs offpage optimization in present era. What is a Website Prototype? - Toronto Web Design Company. How To Use Discounts Smartly: imediadesigns. Sales, promo code, special offers, what are online discount hunters’ favorite terms? Too hard to say no to the discounted deals when they’re presented right there in front of your face.However, for most e-commerce businesses, it is another story. On the one hand, offering tempting discounts can bring you traffic and revenue boosts, but is the decrease on profit margin really worth it?

In additions, an over-reliance on discounts, in a long term, will attract discount-driven customers who may not really be loyal to your brand. Improve Your Store Performance by Expertise Magento Developers - Toronto Web Design Company. How to do ecommerce drop shipping—the beginner’s guide. Traditional Advertising v/s Digital Advertising. Perfect Web Designing Strategies for Business Success.

A well-structured web designing is one of the key factor for business success. To get successful web designing proper planning, skeleton building, home page designing, these are all necessary and must follow steps. – charlieperez

5 Essentials Web Design Trends to Follow in 2017. Website design is like fashion, in that they are ever-changing, and every year brings it own set of new rules. Here are 5 web design trends in 2017. #1. Micro-interactions–the small things that make a good design a great one Micro-interactions came into play a few years ago, so technically it’s not something new. In 2017, what started as the minor and unexpected delights are going to quickly become the flat-out requirements in new website design projects. A micro-interaction is any single task-based engagement with your website. Shopify Website Development in Canada.

iMedia Designs is the top graded Shopify website designing and development company of Canada, creates modern, responsive and user friendly websites which deliver the best possible results in sale. – charlieperez

Web Design & Development Services. eCommerce Businesses Need a Content Marketing Strategy. Content marketing has been proven, time after time, to be a necessity for eCommerce merchants. In fact, the ones that use content marketing see the conversion rate 6 times higher than their competitors who don’t. Sounds exciting right? But this is not the only reason that you should incorporate content marketing into your eCommerce business. The more important reason is that content marketing focuses on creating and distributing relevant and valuable content on an ongoing basis for your target customers.

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