Yandex Continues To Thrive In Russia. Yandex not only continues to thrive in Russia, Russia continues to thrive in Yandex.
Both Russian search engines and Russian sites in general are growing with the rapid expansion of the Russia-based and Russian-speaking web. So says Eugene Lomize who is the Director of Advertising Technology at Yandex and a recent speaker at the International Search Summit. Russia is a large place, but most do not realize just how large.
More than 11% of the world’s total land mass is Russian or roughly 17 million kilometers. That’s a lot of land, which I can confirm having flown over it and traveled on it. The Russian Web Is Growing Rapidly It is no surprise that, viewed over a period of years, the number of millions of people in the Russian Federation who are using the web is growing. The age distribution curve at first site seems to reinforce the logic—which we have been advising clients for years—that the majority of internet users are in the big cities, such as Moscow or St. Référencement Yandex : ce qu’il faut savoir. Par Carole Heinz, Mercredi 24 février 2010 Cet article constitue la troisième partie du tutoriel référencement Yandex, le principal moteur de recherche russe.
Il fournit des conseils d'optimisation du référencement pour Yandex. Parmi les notions abordées : l'index TIC, la géolocalisation, la linguistique, le contenu dupliqué, les SERP Yandex, les robots, l'URL rewriting et des ressources SEO sur Yandex. Le TIC de Yandex, l'équivalent du PageRank de Google Thematic Index Citation Le TIC de Yandex, ou « Thematic Citation Index » est l'équivalent du PageRank de Google. Forte prise en compte de la thématique Cet Indice de Citation Thématique est, comme son nom l'indique, fortement basé sur la notion de pertinence thématique. Un fort TIC n'est pas indispensable pour réussir sur Yandex, mais ça aide A l'instar du PageRank de Google, un TIC élevé n'est pas nécessairement synonyme de positionnement performant, et une page ayant un TIC faible peut tout à fait être convenablement positionnée.
General Yandex SEO « Russian Search Tips. In the last few months Yandex created a lot of buzz in tech and marketing press around the globe, first with moving Yandex.Direct ad units from the right side to the bottom of the page, then with personalized search followed by real-time personalized search, and now the interactive SERPs / interactive rich snippets, whatever you prefer to call them.
A lot is written in the foreign press about Yandex “Islands”, but little has been said about actual implementation or potential impact of this new technology on Yandex SEO and SEM. In this post I will try to answer the questions that probably popped up in every webmaster’s head (they did pop up in my mind at least) after first hearing about the “Islands”. The idea behind Yandex “Islands” I am sure if you are reading this blog post, you have already seen the coverage on sites like SearchEngineWatch and GigaOM, so I will not elaborate on what is new with the interactive SERPs. This ambition is reflected in two main parts of the interface change: