Youniverse.com - Be Understood. Mydeco: An All-in-One Tool for Home Design and Shopping. This post is part of Mashable’s Spark of Genius series, which highlights a unique feature of startups. If you would like to have your startup considered for inclusion, please see the details here. The series is made possible by Microsoft BizSpark. Name: Mydeco Quick Pitch: Mydeco combines 2.0 with leading functionality and content, making it your first stop to design and shop for your home.
Genius Idea: Mydeco is a comprehensive portal for home decorations and design. In terms of its shopping features, it has the essentials for every room of the house: everything from bedding to cutlery is available for purchase. Purchases are not made on Mydeco; they are completed through third-party vendors such as the UK's B&Q (home improvement supplies). Room Planner Tool: The 3D Room Planner allows the users to create room templates, put in furniture, assess space, and see the room in both 2D and 3D. Sponsored by Microsoft BizSpark. Our Designers Will Create New Room Layouts...Online in 3D. Mydeco launches assault on the home front. After selling the UK’s first, quintessential Web startup, Lastminute.com, to Travelocity in May 2005 for £577m ($1.1bn dollars), some might have forgiven co-founder Brent Hoberman for kicking back and enjoying his rumoured £26m payday.
But Hoberman has done anything but that, remaining an active seed investor in the UK startup scene (most recently MoveMe). But the real question was, when was he going to return to the startup fray? The answer came in May last year when rumours of mydeco.com began to leak out. He duly admitted the site would be about home decorating, and the media, duly sated, went off looking for another target, thinking the site would launch late last year. But it’s taken longer for mydeco to reveal its true colours than many thought, and the reasons why are about to become clear, as the site today launched it’s first beta incarnation today. But first, a word about the backers. The mydeco team is pretty experienced. How did retail partners arrive? Mydeco.com Launches US Site to Replace Dominomag.com.