Lu_en_sustainabilitycfo_10102012. A Roadmap to Zero Waste. Companies with environmental sustainability commitments used to be touted as progressive or ahead of the curve.
Today they’re the norm: 70 percent of companies have permanently placed sustainability on their agendas in the past six years, according to an MIT Sloan Management Review/The Boston Consulting Group survey. In recent years, a growing number of companies have also started to realize that our system of extracting natural resources into materials that will later be discarded for disposal is not sustainable. This reality, coupled with economic pressures, high-energy prices, population growth and less landfill space, has encouraged some to adopt a zero waste commitment.
Zero waste is a philosophy focused on reducing the amount of generated waste produced by a company and its customers throughout the entire product lifecycle, from raw materials to final disposal. P&G to Drop Uncertified Pulp By 2015. Procter & Gamble Co. has committed to use only third-party certified pulp for its tissue-towel, baby care and feminine hygiene products by 2015, as one of several fiber-sourcing goals the company developed with the World Wildlife Fund.
P&G said all of the pulp in these products will be certified from one of five certification programs used throughout the world, including the Forest Stewardship Council, which the company will try to give preference to. P&G also will used third-party certifications from Programme for the Endorsement of Forest Certification Systems, Sustainable Forestry Initiative, the Brazilian National Forestry Certification Scheme, and Canada’s National Standard for Sustainable Forest Management. P&G said at least 40 percent of the pulp used in its tissue-towel products will be Forest Stewardship Council-certified.
P&G began to require certification from all suppliers managing forests six years ago. Plastic: A Toxic Love Story: Susan Freinkel: 9780547152400: Amazon.com. What's Gotten into Us?: Staying Healthy in a Toxic World: Mckay Jenkins: 9781400068036: Amazon.com. What's Gotten Into Us? Staying Healthy in a Toxic World. Cradle to Cradle: Remaking the Way We Make Things: Michael Braungart,William McDonough: 9780865475878: Amazon.com.