This is Healthbook, Apple’s major first step into health & fitness tracking. Seven years out from the original iPhone’s introduction, and four years past the iPad’s launch, Apple has found its next market ripe for reinvention: the mobile healthcare and fitness-tracking industry.
Apple’s interest in healthcare and fitness tracking will be displayed in an iOS application codenamed Healthbook. I first wrote about Apple’s plans for Healthbook in January, and multiple sources working directly on the initiative’s development have since provided new details and images of Healthbook that provide a clearer view of Apple’s plans for dramatically transforming the mobile healthcare and fitness-tracking space… The Healthbook: As detailed in the images throughout this article, which are complete recreations of screenshots, Healthbook’s user interface is largely inspired by the iPhone’s existing Passbook application. The quantified self: Counting every moment. The Quantified Self. Online apps can now track our moods, relationships, exercise and health.
We look at the “Digital Self,” and where it’s taking us. photo illustration (Alex Kingsbury/WBUR)