Enterprise 2.0
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In Germany, we’ve long believed that the Internet helps create innovative new small businesses - and that SMEs that go online, grow faster, export more and create more jobs than their offline competitors. But to prove it, we needed solid evidence. So we commissioned the Institute of the German Economy in Cologne ( IW Cologne ) to find out how the Internet has benefited SMEs - and the German economy. The findings , released this week, are startling. Since 2007, they estimate that German entrepreneurs have founded 28,000 new businesses using online services from Google and other web companies.
How the Internet powers German small businesses
Reconciling social computing with the enterprise | Enterprise We
Umair Haque wrote an impressive tract on his Harvard Business blog late last week about Twitter and how it changes the rules of innovation. It’s an incisive and challenging piece that well worth reading if your looking at cutting-edge business trends. It also helps surface what’s turning into an increasingly larger gap between what happens in the business world and what happens everywhere else.
It’s 2010 and I bet many marketers are planning to incorporate social media into their marketing mix. Tim Ho , an avid blogger and digital strategist at Ogilvy has compiled a set of insightful slides for people who are new to social media. In my personal opinion, whether you’re a true expert, self-proclaimed guru, or beginner, I strongly encourage you to have a look at this treasure piece. I have picked up a thing or two and I hope you would too.
SLIDES: Social Media Basics For Executives | Penn Olson
Just how big (or small) a market would Google leave behind were it to pull out of China today? In January, China Internet Network Information Center, the country’s official domain registry and research organization, reported that by the end of 2009, the number of Internet users in China had touched 384 million, more than the entire population of the United States. That’s an increase of around 50 percent over 2008.
China's Internet obsession - McKinsey Quarterly - Marketing - Di
Inside the War Against China's Blogs - BusinessWeek
BEIJING - It had the makings of an online crisis that could spiral out of control. A man in Tianjin had put a deposit on a Toyota ( TM ) Corolla, then started venting on the Internet when the car failed to show up after three months. Given the anti-Japan sentiment that rages in China's cyberspace, the griping created a big risk for Toyota—something the company learned four years ago when it was attacked for ads seen as disrespectful to Chinese. Enter Daqi.com. The Beijing-based firm spotted the disgruntled consumer's postings in one of the 500,000 online forums it regularly searches.How Web 2.0 is changing the way we work Andrew McAfee - McKinsey
In recent years, using technology to change the way people work has often meant painful disruption, as CIOs rolled enterprise software programs through the ranks of reluctant staffers. Today, employees are more likely to bring in new technologies on their own—and to do so enthusiastically—through their Web browser, whether it’s starting a blog, setting up a wiki to share knowledge, or collaborating on documents hosted online. Andrew McAfee, principal research scientist at the Center for Digital Business at the MIT Sloan School of Management, has been watching this shift closely. His new book, Enterprise 2.0: New Collaborative Tools for your Organization’s Toughest Challenges , explores the ways that leading organizations are bringing Web 2.0 tools inside.
Blog : Andrew McAfee’s Blog
Many of us can’t wait for autonomous cars, and would pay a lot to have one and be freed up from the hassles of driving.
Over the past three years, we have tracked the rising adoption of Web 2.0 technologies, as well as the ways organizations are using them. This year, we sought to get a clear idea of whether companies are deriving measurable business benefits from their investments in the Web. Our findings indicate that they are. Nearly 1,700 executives from around the world, across a range of industries and functional areas, responded to this year’s survey. 1 We asked them about the value they have realized from their Web 2.0 deployments in three main areas: within their organizations; externally, in their relations with customers; and in their dealings with suppliers, partners, and outside experts.
How companies are benefiting from Web 2.0 - McKinsey Quarterly -
35+ Examples of Corporate Social Media in Action
We’ve discussed some tactics to get your company better engaged with social media. Lest you think there’s a limit to how you can connect with business and customer facing audiences, we’ve assembled this list of more than 35 companies who are experimenting with social media in a host of different ways.
Marriott on the Move - Bill Marriott's Blog
When I visit our hotels, I always like to go to the kitchen. A clean, well-run kitchen usually means the rest of the hotel is also clean and well run. In the hotel business, we call it "the heart of the house." The kitchen is pretty close to my heart too, because that's where I got my start 55 years ago. I was working in my parents' Hot Shoppes restaurant in Salt Lake City.
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