Cartoozo is an Internet Marketing Agency specialising in helping businesses make a profitable income from the Internet. As a multinational company with offices in the UK and the US, they have a dedicated professional team who offer every kind of service related to Internet marketing, from PPC to social media. Their wide range of services, include Web Design, Search Engine Optimisation, Reputation Management, E-commerce and mobile solutions. With over 10 years experience and an active client base of over 200 companies, they are dedicated to achieving the best possible results for your business and your customers, whatever your requirements.
How to improve the Conversion Rate of Landing Pages? The ultimate role of any online business is to improve the conversion rate of their landing pages.
Of course, it is quite difficult to achieve high conversion rate; however, with the help of proven techniques, it can be achieved. Let’s understand what is a Landing Page? According to unbounce, a landing page is any web page that a visitor can arrive at or “land” on. Types of Landing Pages: Click through Landing Pages – Click through landing pages have the goal of persuading the visitor to click through to another page.Lead Generation Landing Pages – Lead generation landing pages are used to collect user data, such as a name and email address.
Let’s understand what is a Conversion Rate? Importance of On-Page Optimisation. It is widely accepted that SEO is essential for any business operating online; businesses need to know how to carry out on-page optimisation in order to gain rankings and traffic.
Just go through this article to know its importance and integral elements. Here are a few on-page optimisation elements: Google Search Console According to Google, Google Search Console is a free service that helps you monitor and maintain your site’s presence in Google Search results. Google Search Console helps marketers to: Submit and check a sitemap.Check and set the crawl rate.View statistics when Googlebot accesses a website.Write and check a robots.txt file. Instagram Management Tools for Beginners. The role of Instagram for business marketing in most industries is self-evident; from boutiques, to car dealership’s enquiries, to greeting card store.
However, if you are not using it, you should, because it is the most effective form of marketing. Here are a few Instagram Management Tools: Iconosquare This tool helps to measure the performance, user-engagement, track competitors, hashtags, and much more. Know Why Wordpress is in Demand. WordPress is the most powerful CMS to create intuitive websites.
In fact, it not only helps you to manage your website in a seamless fashion, but also is SEO friendly. Here are a few in-built features of WordPress: Permalink Structure According to codex.wordpress.org, permalinks are the permanent URLs to your individual weblog posts, as well as categories. Perform an SEO Audit to Make Your Website Competitive. According to Reliablesoft, an SEO audit is a process of evaluating the search engine friendliness of a website in a number of areas.
It not only clean up your website, but also makes it stronger and much more competitive. So perform an SEO audit to compete and gain success. Popular Conversion Rate Optimisation Tools. According to Wikipedia, in internet marketing, conversion optimisation, or conversion rate optimisation (CRO) is a system for increasing the percentage of visitors to a website that convert into customers, or more generally, take any desired action on a webpage.
It is commonly referred to as CRO. Undoubtedly, conversion rate optimisation is one of the most important practices that every online marketer needs to use. Here are a few incredible conversion rate optimisation tools for better results: OptinMonster OptinMonster is by far the best cloud-based CRO tool for generating leads. A/B split testingPage-level targetingSidebar formsFloating barAfter post & inline formsFull screen takeoversCampaign schedulingDrag-and-drop form builderBehaviour personalisation ThriveLeads. Productive Business CRM Software Solutions for Managers. Good customer relationship is the heart of every business.
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Here are a few SEO tools to improve your content marketing effort. Squirrly This popular WordPress SEO plugin helps you to conduct keyword research. Special Tools to Convert Visitors into Customers. Converting visitors into customers is not a joke.
It needs proper planning and marketing strategies. However, the arrival of modern conversion tools has made it a bit easier. Use Tumblr to Achieve High Traffic. Social media is one of the best ways to achieve substantial return on investment.
It helps business owners to attract traffic and nurture leads. Finding the right social media platform is a trick. Tumblr, a dynamic blogging platform, can help your cause in a big way. Here are a few tips to achieve traffic through Tumblr: Post All Types of content Unlike any other social networking site and blogging platform, Tumblr offers an opportunity to post multiple types of media content, such as: How to Build a Powerful Online Brand? Brand building is one of the most essential elements that business owners should consider. It helps a business to improve visibility and much more. Here are a few ways to build a powerful online brand: Use both SEO and PPC.
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76% of marketers share curated content on social media.79% of marketers use social media to find content for their curation strategy.80% of marketers share 3rd-party content to improve their company’s visibility.93% of B2B marketers use content marketing. The point is content curation and marketing is the need of the hour. Powerful Marketing Tools to Generate Sales. Marketing has changed dramatically; however, if you are still relying on the traditional methods, you should embrace innovative and creative sources to get leads and increase revenues. Profound SEO Tactics for Small Businesses. If you are a small business owner and want to gain advantage without investing too much in marketing, embrace SEO.
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However, it is not everyone’s cup of tea. Proven SEO Techniques to Achieve Higher Traffic on the Web. If your website is unable to attract enough traffic and produce results, has high bounce rates and faces tough competition in its niche, despite you investing in several online marketing measures, it is time you go for SEO. With the help of strong, measurable and proven SEO techniques, it is possible to achieve top rankings and visibility. Why you should Choose Volusion for Your Online Store? Use Social bookmarking sites to attract Extensive Traffic. Extraordinary Content Marketing Ideas for Business Growth. Use Linkedin – The World’s Largest Professional Network for Business Promotion.
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