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Cartoozo is an Internet Marketing Agency specialising in helping businesses make a profitable income from the Internet. As a multinational company with offices in the UK and the US, they have a dedicated professional team who offer every kind of service related to Internet marketing, from PPC to social media. Their wide range of services, include Web Design, Search Engine Optimisation, Reputation Management, E-commerce and mobile solutions. With over 10 years experience and an active client base of over 200 companies, they are dedicated to achieving the best possible results for your business and your customers, whatever your requirements.

How to improve the Conversion Rate of Landing Pages? The ultimate role of any online business is to improve the conversion rate of their landing pages.

How to improve the Conversion Rate of Landing Pages?

Of course, it is quite difficult to achieve high conversion rate; however, with the help of proven techniques, it can be achieved. Let’s understand what is a Landing Page? According to unbounce, a landing page is any web page that a visitor can arrive at or “land” on. Types of Landing Pages: Click through Landing Pages – Click through landing pages have the goal of persuading the visitor to click through to another page.Lead Generation Landing Pages – Lead generation landing pages are used to collect user data, such as a name and email address.

Let’s understand what is a Conversion Rate? Importance of On-Page Optimisation. It is widely accepted that SEO is essential for any business operating online; businesses need to know how to carry out on-page optimisation in order to gain rankings and traffic.

Importance of On-Page Optimisation

Just go through this article to know its importance and integral elements. Here are a few on-page optimisation elements: Google Search Console According to Google, Google Search Console is a free service that helps you monitor and maintain your site’s presence in Google Search results. Google Search Console helps marketers to: Submit and check a sitemap.Check and set the crawl rate.View statistics when Googlebot accesses a website.Write and check a robots.txt file. Instagram Management Tools for Beginners. The role of Instagram for business marketing in most industries is self-evident; from boutiques, to car dealership’s enquiries, to greeting card store.

Instagram Management Tools for Beginners

However, if you are not using it, you should, because it is the most effective form of marketing. Here are a few Instagram Management Tools: Iconosquare This tool helps to measure the performance, user-engagement, track competitors, hashtags, and much more. Know Why Wordpress is in Demand. WordPress is the most powerful CMS to create intuitive websites.

Know Why Wordpress is in Demand

In fact, it not only helps you to manage your website in a seamless fashion, but also is SEO friendly. Here are a few in-built features of WordPress: Permalink Structure According to codex.wordpress.org, permalinks are the permanent URLs to your individual weblog posts, as well as categories. Perform an SEO Audit to Make Your Website Competitive. According to Reliablesoft, an SEO audit is a process of evaluating the search engine friendliness of a website in a number of areas.

Perform an SEO Audit to Make Your Website Competitive

It not only clean up your website, but also makes it stronger and much more competitive. So perform an SEO audit to compete and gain success. Popular Conversion Rate Optimisation Tools. According to Wikipedia, in internet marketing, conversion optimisation, or conversion rate optimisation (CRO) is a system for increasing the percentage of visitors to a website that convert into customers, or more generally, take any desired action on a webpage.

Popular Conversion Rate Optimisation Tools

It is commonly referred to as CRO. Undoubtedly, conversion rate optimisation is one of the most important practices that every online marketer needs to use. Here are a few incredible conversion rate optimisation tools for better results: OptinMonster OptinMonster is by far the best cloud-based CRO tool for generating leads. A/B split testingPage-level targetingSidebar formsFloating barAfter post & inline formsFull screen takeoversCampaign schedulingDrag-and-drop form builderBehaviour personalisation ThriveLeads. Productive Business CRM Software Solutions for Managers. Good customer relationship is the heart of every business.

Productive Business CRM Software Solutions for Managers

If you want to increase sales and improve ROI use the most productive business CRM software solutions. These solutions help you to: Acquire new customersRetain existing customersImprove business relationsStreamline work processAct strategically Here are a few productive CRM software solutions: Oncontact This affordable CRM software helps to automate sales and contact management in a seamless manner. Key Features of OnContact CRM: 360 Degree CRM ViewOver 75 ReportsCampaign ManagementSales and Project Milestone TrackingSearch Tools for Data MiningDocument Linking & Management. SEO Tools to Accelerate Content Marketing. Studies show companies that leverage SEO tools for content marketing and focus diligently on content promotion perform better.

SEO Tools to Accelerate Content Marketing

Here are a few SEO tools to improve your content marketing effort. Squirrly This popular WordPress SEO plugin helps you to conduct keyword research. Special Tools to Convert Visitors into Customers. Converting visitors into customers is not a joke.

Special Tools to Convert Visitors into Customers

It needs proper planning and marketing strategies. However, the arrival of modern conversion tools has made it a bit easier. Use Tumblr to Achieve High Traffic. Social media is one of the best ways to achieve substantial return on investment.

Use Tumblr to Achieve High Traffic

It helps business owners to attract traffic and nurture leads. Finding the right social media platform is a trick. Tumblr, a dynamic blogging platform, can help your cause in a big way. Here are a few tips to achieve traffic through Tumblr: Post All Types of content Unlike any other social networking site and blogging platform, Tumblr offers an opportunity to post multiple types of media content, such as: How to Build a Powerful Online Brand? Brand building is one of the most essential elements that business owners should consider. It helps a business to improve visibility and much more. Here are a few ways to build a powerful online brand: Use both SEO and PPC.

Improve the Performance of a Website through Proper SEO. Secure and efficient SEO techniques are highly important. A simple mistake could lead to failure that is why, it is important to use accurate and balanced SEO techniques to gain advantages. Here are a few SEO techniques to gain success: Minify JavaScript and CSS According to Google, Minification refers to the process of removing unnecessary/redundant data (characters) without affecting how the resource is processed by the browser – e.g. code comments and formatting, removing unused code, using shorter variable and function names, and so on.

So, remove all unnecessary characters from the code in order to improve the performance of a website. Invaluable SEO Tools. Online businesses can attain good volume of traffic, high rate of conversion if they use certain SEO tools. Here are a few powerful SEO tools to use: Analytics SEO This tool integrates with Google Analytics as well as Majestic SEO. Use this tool to manage SEO campaigns. Make your Website a Profit Generating Machine. There is no doubt that, people in every industry create websites to drive sales, achieve authority in the industry, reach more potential customers and generate huge profit.

However, crux of the matter is- how to create a winning website. Here are a few ways: Call-to-actions CTAs play a critical role in persuading visitors. Powerful and Efficient Email Marketing Tools for Marketers. There are advanced email marketing software solutions, which can mitigate problems related to communication. Facts: According to a study by ExactTarget, 77% of consumers prefer to receive permission-based marketing communications through email.64% of people say they open an email because of the subject line.72% of B2B buyers are most likely to share useful content via email.According to a survey, email marketing has the best return on investment. Here are a few helpful email marketing software solutions: ActiveCampaign. Powerful Content Curation and Marketing Tools.

76% of marketers share curated content on social media.79% of marketers use social media to find content for their curation strategy.80% of marketers share 3rd-party content to improve their company’s visibility.93% of B2B marketers use content marketing. The point is content curation and marketing is the need of the hour. Powerful Marketing Tools to Generate Sales. Marketing has changed dramatically; however, if you are still relying on the traditional methods, you should embrace innovative and creative sources to get leads and increase revenues. Profound SEO Tactics for Small Businesses. If you are a small business owner and want to gain advantage without investing too much in marketing, embrace SEO.

SEO Guidelines for Professionals. In today’s online competitive market, getting ranks and traffic through traditional SEO techniques is quite difficult. In other words, keep yourself updated with the latest SEO techniques. Significance of Inbound Marketing. According to the centre for sales strategy, Inbound Marketing is the process of attracting the attention of prospects, via content creation, before they are even ready to buy; it’s one of the best and most cost-effective ways to convert strangers into customers and promoters of your business. In other words, inbound marketing is all about attracting potential customers through multiple channels, like: Blogs,Search engines,Social media. How to Generate Evergreen Content for Business Promotion. When it comes to establishing trust, business owners believe in creating content that lasts forever.

However, they often create short lived or seasonal content that fails to attract customers; as a result of which businesses lose their battle over time. It doesn’t matter how compelling your content is, if visitors bounce from the website due to any reason, it will suffer eventually. Google’s Keyword Planner tool Updated. The Keyword Planner is a part of the Google Adwords advertising platform, which is designed to research and analyse lists of keywords. This tool ishelpful for SEO professionals as it provides an accurate data based on a specific keyword. In addition, it shows keyword ideas, average monthly search volumes and search volume trends.

No doubt, it has successfully simplified the process of SEO. Use Yelp to Improve Your Business Performance. Yelp is the most effective platform that connects people with local businesses. Remarkable Ways to Increase Your Conversion Rate. Proper formulation of online marketing strategies is necessary for remarkable growth and prosperity.

However, it is not everyone’s cup of tea. Proven SEO Techniques to Achieve Higher Traffic on the Web. If your website is unable to attract enough traffic and produce results, has high bounce rates and faces tough competition in its niche, despite you investing in several online marketing measures, it is time you go for SEO. With the help of strong, measurable and proven SEO techniques, it is possible to achieve top rankings and visibility. Why you should Choose Volusion for Your Online Store? Use Social bookmarking sites to attract Extensive Traffic. Extraordinary Content Marketing Ideas for Business Growth. Use Linkedin – The World’s Largest Professional Network for Business Promotion.

Finest Content Marketing Tools for Modern Content Marketers. Use BuzzSumo to Maximize the Effectiveness of Your Content - Indazo Blog. Amazing Content Promotion Ideas to Increase Websites’ Visibility - Indazo Blog. Reasons to Use Multifunctional Wordpress - Indazo Blog. Top Reasons to Use Facebook for Business Promotion - Indazo Blog. Use Smart and Agile Slideshare Platform for Your Business - Indazo Blog. Use Google+ To Enhance Your Online Visibility - Indazo Blog. Choose Shopify to Launch Your Online Store - Indazo Blog. Simple and Effective SEO Techniques can Do Wonder for Your Business - Indazo Blog. Role of Social Media in Online Business Transformation - Indazo Blog. What is User-generated Content and how can it help Businesses? - Indazo Blog.

Why Does Social Media Rule The Roost? A Well-Written Press Release Helps Your Cause Immensely. Ways to Create a Compelling & Effective Home page. Avoid These Mistakes And Adjust Your Seo Accordingly To Gain Success. How to Create a Trustworthy Website? A Few Quick SEO Tips for Online Stores. Affordable Webmaster Management Packages By Cartoozo. Social Media Optimisation Packages - SMO Packages By Cartoozo. Online Reputation Management Packages. Content Creation Packages, Pricing By Cartoozo.

Voice Search – Is it the future of search? Voice Search – Is it the future of search? Elements to Make Your Mobile SEO Successful. 5 Ways to Get More Authoritative Backlinks. Use infographics to Increase Your Visibility. Trusted Ways to Build Inbound Links. Competitive SEO Analysis is a Real Jewel. You Cannot Ignore the Power of Tumblr. Use Social Media Channels for Better Business Performance. Perform Website Audit to Improve its Performance. AMP is turning out to be a game changer. Factors that can influence your business ranking in local SERPs.

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Cartoozo. Cartoozo - Best SEO Company. Cartoozo: Marketing & PR in East of England, United Kingdom - Business. Professional Search Engine Marketing Essential for Success. Cartoozo - Benefits of Using a Professional Search Engine Optimization Company to Handle Your Online Marketing Campaign.

Effective AdWords Campaign Management Steps. Cartoozo Offer Best SEO Services to Achieve Results in 2015. Best Search Engine Optimization Company Reaches New Record High. Benefits of Using Video as Part of Your SEO Campaign. Best SEO Services for 2016. Common Mistakes When Choosing a SEO Company. Landing Page Analysis Services. Keyword Research & Analysis Services.