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Not only is the market over-saturated, but competition from giant retailers is also fierce. Only a minor percentage of online retail stores have a healthy conversion rate of over 2% — which is the metric that tells us the number of buyers per 100 visitors. Here are some perilous mistakes some eCommerce businesses have made in the past, causing them to go bankrupt quickly:
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Your website helps visitors form a positive or negative first impression about your business.
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