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Internet Archive Book Images. Unsplash for great free images. Five Ways Brands Use Visual Content for Maximum Impact. Do you want to stimulate online growth and engagement? Are you using visual marketing in your business? Understanding how other businesses use visual content can help you integrate new tactics into your own marketing strategy. In this article I’ll show you how five brands are using visual content successfully. Why Use Visual Content in Your Marketing? When it comes to marketing your business, pictures speak volumes. Not only do they make a bigger impact, but also they do it in a shorter amount of time. Research shows the brain processes visual content 60,000 times faster than text. Find 5 ways to use visual content for maximum impact.

Add that to the fact that 93% of all human communication is nonverbal and it becomes clear that a visual online presence is critical. While many companies may understand this on a conceptual level, few have capitalized on the opportunity to effectively combine text and visual content. #1: Volkswagen on Facebook How to Use This Tactic in Your Business Final Thoughts. Stock photos that don’t suck. 23 Tools and Resources to Create Images for Social Media.

Update – we launched Pablo a new tool to create beautiful images for your social media posts in under 30 seconds You can use Pablo right from the get-go, no need to login or create an account. Just quickly create amazing images super fast. You can try out the first version of Pablo right now – no login required. Just head to and give it a try! We’d love to hear your thoughts about Pablo on Twitter, just hit us up @buffer and hope it makes creating images for your social media posts much easier for you. Ok, back to the blogpost! Through experimentation and iteration, we’ve found that including images when sharing to social media increases engagement across the board—more clicks, reshares, replies, and favorites.

Using images in social media posts is well worth trying with your profiles. As a small business owner or a one-person marketing team, is this something you can pull off by yourself? Got a favorite image creation tool? 1. 2. Additional screen capture tools: 3. 5 ways to find images for your website. It’s often difficult to know when it’s ok to reuse an image that has been published online and when it’s not. The internet may be a global network but each country has different copyright laws and there are no simple best practice rules applicable to everyone. In this blog I’ll look at a best practice example of online image attribution, some of the problems that face anyone trying to work out if they can reuse an image online and five ways to find great images licensed for reuse, including: The Creative Commons search tool Museums, libraries and archives Getty Images Gratisography Taking your own photo!

Online image attribution: an example of best practice Copyright is usually owned by individuals or organisations. You can republish the above image on your website or blog so long as you provide appropriate credit because I’ve released it under a Creative Commons license. What does “appropriate credit” mean? What are the problems with reusing images online?

1. 2. 3. Lots of people do. 1. Snippit™