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PPRG conference: Library Marketing and PR

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Off to Birmingham for the @pprg conference tomorrow - looking forward to it! #CILIP #conference #libraries. Today I will also be tweeting from the @pprg Library Marketing & PR conference. Hashtag is #pprg16 if you want to follow or mute! Publicity and Public Relations Group. Libraries need to actively communicate and demonstrate their value, now more than ever, to current and potential users as well as key stakeholders.

Publicity and Public Relations Group

The PPRG are committed to promoting marketing excellence, introducing new techniques and theories, and sharing best practice amongst our membership. Our interests cover the marketing and promotion of library services, creating user engagement, implementing effective communication strategies and developing dialogue with customers. We: Hold our annual Marketing Excellence Awards to recognise and celebrate marketing successes across all library sectorsRun a national conference and other seminars throughout the year, so you can find out more about new and innovative ways to promote your servicePublish a quarterly eBulletin to share ideas and best practiceProvide networking opportunities with other library staff working in this area. Publicity and Public Relations Group. About the Awards As a profession, now more than ever, it is vital that we advocate the services that libraries can offer and the real difference that they can make to their communities.

Publicity and Public Relations Group

If you or your library team ran a successful campaign last year to market all or part of your service, now is your time to shout about it! Submit your entry to CILIP’s annual Marketing Excellence Awards and be rewarded for your hard work. The Awards are open to any library of any size in any sector across the UK. You will be judged on your campaign’s impact, effectiveness and creativity, not your budget.

Session 1

Session 2. Session 3. A very interesting afternoon so far listening to all the #pprg16 award winners. Session 4. Session 5. Session 6. Session 7. Session 8. Session 9.