14 Million Reasons to Use QR Codes in Your Marketing « Allen Crawley Marketing Systems. HOW TO: Make Your QR Codes More Beautiful. Hamilton Chan is CEO and founder of Paperlinks.
With the free Paperlinks iPhone app, featured previously by Apple as the #1 New & Noteworthy app, consumers can scan and view QR code content with a native app experience. Paperlinks also provides a powerful platform for generating QR codes, hosting content and tracking their performance. The QR code: A thing of beauty or an eyesore? The magical barcodes that can be scanned by a smartphone to launch an offline-to-online experience are often criticized for their black and white checkerbox appearance.
Those who doubt that QR codes will go mainstream are quick to point out that the look of QR codes will deter marketers and advertisers from using them. Fortunately, QR codes are malleable and can be redesigned in truly extraordinary ways, while still maintaining their scanability. 1. The easiest way to add branding power to your code is to add color to it. 2. One of the QR code’s greatest aesthetic flaws is its numerous hard edges. 3. 4. 10 Cool and Inspiring Uses of QR Codes. According to comScore, in June 2011, 14 million mobile users in the US scanned a QR code on their mobile device.
QR (Quick Response) codes are becoming more and more popular since their introduction in the United States. They hail from Japan where they are used quite liberally. Some experts say that the trend might reach the same popularity, but only time will tell. The study also analyzed the source and location of QR code scanning, finding that users are most likely to scan codes found in newspapers/magazines and on product packaging and do so while at home or in a store. What are QR Codes? QR codes look like UPC codes but they are capable of storing much more data as well as alphanumeric characters. QR (Quick Response) Code Guide - Tips, Resources & Showcase. Posted on 02'11 Nov Posted on November 2, 2011 along with 30 JUST™ Creative Comments This is a guest article contributed by Simon Goble.
–QR or Quick Response Codes have been around since 1994 and were originally used to track parts during car manufacture. It is likely you have seen one, even if you didn’t know what it was, usually displayed as black and white squares in a grid pattern reminiscent of a crossword. Essentially QR Codes are a barcode capable of holding significantly more information (thousands of characters as opposed to tens). Around October 2010 they became a popular tool to quickly link smartphone users through to web pages, provided the phone had a relevant reader installed. So How Are QR Codes Used?
QR codes are a quick and convenient way to transfer information to smart phones (or any digital device with a reader). QR Codes have also been used as coupon codes, online tickets and in scavenger hunts. First Bank Free Books & Puzzles Mini Business Cards Lego Poster Menus.